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This role is for a Social Media Strategist at an Australian media and events company focused on business and wealth. You will take ownership of the social media direction, develop strategies to grow audience engagement, and work closely with the founders and creative team to enhance the brand's online presence.
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Social Media Strategist, are you there?
Hey there! We're looking for a Social Media Strategist for an Australian media and events company behind one of Australia's fastest-growing wealth and business podcasts. If you know how to build a social media strategy that grows an engaged audience, gets the right content in front of the right people, and turns attention into real business opportunities, keep reading!
π 100% Remote
π΅ Salary in AU$2,800 - AU$3,000/month
πPhilippines - Reporting to 9:00AM - 6:00PM AU TImezone
π Full Time | Independent Contractor (Direct Hire)
About our client
Our client is an Australian media company focused on business, wealth, investing and personal development. Through its growing podcast, social media presence and live events, the company brings together entrepreneurs, investors and business-minded people from Australia and beyond.
With an established long-form podcast and a growing library of content, they're looking for a Social Media Strategist to take ownership of their social media direction, build a scalable content distribution strategy and help grow their reach across multiple platforms. This is an opportunity to work closely with the founders and a creative team, helping shape how the brand reaches and engages its audience.
About RunRemote
Our mission is to help connect the top-rated remote talent with the world's best job opportunities. Our key markets and clients are located in the US, AUS, UK & Canada just to name a few. All of our roles are full-time and 100% remote, cutting out the daily commute, and providing top-rated talent with the best job opportunities, all from the comfort of their home.
In your day-to-day, you will:
Own and develop the social media strategy across Facebook and Instagram, with opportunities to grow the brand's presence on TikTok and X.
Build a content distribution strategy that increases brand awareness, organic reach and audience engagement.
Work closely with the founders and internal team to identify content opportunities from podcasts, interviews, events, behind-the-scenes footage and everyday business activities.
Direct and coordinate the existing team of video editors and clippers, providing clear content direction rather than handling all video editing yourself.
Identify compelling moments, stories and angles from long-form content that can be repurposed into engaging social media posts.
Guide the team on content selection, hooks, formats and publishing direction to ensure content aligns with the brand's objectives.
Develop and manage a multi-account content distribution approach, testing different channels, hooks and formats to maximise reach.
Monitor social media performance, identify trends and high-performing content, and use those insights to improve the strategy.
Prepare straightforward monthly reports covering key metrics, content highlights and recommendations.
Keep up with social media trends, competitor activity and successful content strategies from leading creators and business personalities.
Work with the founders to proactively identify what content needs to be captured and how it can support the company's wider marketing goals.
Explore AI tools and automation to improve workflows, content distribution and overall team efficiency.
Skills you have:
At least 6+ years proven experience developing and managing social media strategies across multiple platforms.
Strong understanding of Facebook and Instagram, including organic growth, content distribution and audience engagement.
Proficiency with Meta Business Suite, Meta Business Manager, TikTok, and other social media management tools.
The ability to think beyond posting and scheduling, with a clear understanding of how social media supports brand awareness, marketing funnels and business growth.
Experience managing multiple social media accounts or building a network of distribution channels.
Experience with A/B testing, organic content growth and platform-specific publishing strategies.
Experience coordinating content creators, editors, video clippers or other creative team members.
A good eye for engaging content, strong hooks, storytelling and what makes people stop scrolling.
Confidence in reviewing social media analytics and using performance data to guide decisions.
Strong communication skills and the confidence to work directly with business owners and senior stakeholders.
Experience using AI tools and automation to streamline content and marketing workflows.
A proactive, self-starting attitude. You can take ownership, make recommendations and move things forward without waiting for instructions.
The ability to work in a fast-paced environment, manage priorities and communicate honestly when timelines or workloads need adjusting.
Good organisational skills and attention to detail.
Comfortable using Google Workspace, Google Sheets and social media scheduling tools.
Willingness to watch and understand long-form podcast content so you can identify valuable moments and context for social media.
Availability to work primarily during Australian business hours, with reasonable flexibility when urgent matters arise.
Comfortable being reachable via WhatsApp outside regular working hours when urgent business matters require attention.
Skills that will make you stand out:
Experience working with podcasts, media companies, personal brands or content-led businesses.
Familiarity with digital asset management (DAM) systems and content libraries.
The ability to spot emerging trends, interesting stories and potential content or guest opportunities.
A results-driven mindset, with an understanding that the goal is not simply to grow follower numbers but to attract the right audience and support wider business objectives.
You'll be entitled to:
Great opportunities for career growth
Opportunity to travel to Australia and attend company events, subject to performance and business needs
Chance to take ownership of a growing brand's social media strategy and make a meaningful impact
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