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Senior Marketing Events Manager

Role overview

Qualifications

  • 5–8 years of experience in event marketing or experiential marketing
  • Proven ability to manage complex event logistics for large-scale conferences
  • Strong project management skills
  • Experience managing vendor relationships and negotiating contracts

Responsibilities

  • Own end-to-end execution of the Collaborative conference, including logistics and on-site leadership
  • Manage logistics for field marketing events and third-party sponsored events
  • Track event performance against defined KPIs and compile post-event recaps
  • Build and maintain process documentation to improve team efficiency

About the company

GoFundMe logo

GoFundMe

Crowdfunding & Peer-to-Peer Lending Platforms

There are a billion good intentions tucked inside each and every one of us. At GoFundMe, we believe that the impulse to help a person, fix a neighborhood, or change a nation should never be ignored. In fact, it should be shared with the entire world. That’s why we make it easy to inspire the world and turn your compassion into action. By giving people the tools they need to capture and share their story far and wide, we have built a community of more than 200 million donors and helped organizers raise over $15 billion for the causes important to them—and we are just getting started. Check out current job openings, join our team, and be a part of the change below. ## GoFundMe has assembled one of the best management teams in the business to build the next leading consumer Internet company, including leaders from LinkedIn, Groupon, and Google. We are also funded by some of Silicon Valley’s best venture capital firms, including Accel, Greylock, and TCV.

Company details

Company typeSME
IndustryCrowdfunding & Peer-to-Peer Lending Platforms
Company size201 - 500

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Job description

Want to help us help others? We’re hiring! 

GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than $40 billion since 2010.

GoFundMe is looking for a Senior Marketing Events Manager to join our Experiential Marketing team. Reporting to the Senior Manager, Experiential Marketing, you will own the execution of Collaborative — our annual flagship customer conference — and partner closely with the broader events team to support delivery across field and brand events.

This is a senior execution role for someone who brings deep conference experience, strong operational judgment, and the ability to lead complex, multi-track programs with many moving parts.

The Job

Flagship Event Execution

  • Own end-to-end execution for Collaborative, including production, vendor management, run-of-show, ancillary programming, and on-site leadership.
  • Manage all logistics across the full conference footprint — general sessions, breakouts, customer dinners, receptions, executive programs, and other ancillary events tied to the conference.
  • Partner with Sales, Customer Success, and Marketing stakeholders to align on audience targeting, programming priorities, and post-event follow-up.
  • Maintain detailed project plans, timelines, and budgets; proactively flag risks and keep cross-functional workstreams on track.
  • Ensure consistent brand standards across all Collaborative touchpoints.

Field & Brand Event Support

  • Partner with other events team members on execution across field marketing events, roundtables, partner activations, and brand programs.
  • Support logistics for sponsored third-party events, including booth setup, staffing, and promotional materials.
  • Localize event experiences to reflect audience needs and market context.

Measurement & Reporting

  • Track event performance against defined KPIs — including attendance, pipeline influence, and engagement metrics.
  • Compile post-event recaps and surface insights that inform future programming and budget decisions.

Operations & Scalability

  • Manage vendor and venue relationships, including contract negotiation and day-of performance.
  • Build and maintain process documentation, project trackers, and cross-functional task lists that improve team efficiency and program scalability.
  • Mentor junior team members and contractors on execution standards and project management practices.

You

  • 5–8 years of experience in event marketing or experiential marketing, with direct ownership of large-scale conference execution (500+ attendees, multi-day, multi-track).
  • Proven ability to manage complex event logistics across a full conference footprint, including ancillary events, executive programs, and third-party activations.
  • Strong project management skills; able to run multiple workstreams simultaneously without losing detail or budget discipline.
  • Clear, proactive communicator who keeps stakeholders aligned and programs on track.
  • Experience managing vendor relationships and negotiating contracts.
  • Comfortable traveling up to 30% of the time.
  • Proficiency with Salesforce, Swoogo, ClickUp, or equivalent tools.

Preferred

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Experience in B2B SaaS, nonprofit technology, or a related sector.
  • Familiarity with building scalable event operations systems and post-event reporting infrastructure.

Why you’ll love it here

  • Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
  • Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.
  • Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
  • Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
  • Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.
  • Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.
  • Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.
  • Community Engagement: Make a difference through our volunteering program.

We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences.  We do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.

The annual U.S. salary range for this full-time position is $94,500.00 - $141,500.00. The company also offers equity and other benefits to employees, including healthcare, dental, vision, life insurance and 401(k) saving program. In addition to this wage, there are geolocation differentials that will increase pay depending on the work location. Additionally pay may vary depending on other factors including skills, experience, education, or training. Your recruiter can share more about the specific total compensation package based on your location during the hiring process.

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please fill out this accommodation form.

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:

We’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘25 annual report.

Our annual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.

For recent company news and announcements, visit our Newsroom.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Metaview as part of our hiring process for jobs in NYC and certain features may qualify it as an automated employment decision tool (AEDT), as defined by New York City Local Law 144. As part of the hiring process, we provide Metaview with job requirements and candidate submitted resumes and application materials to assist in evaluating job-related qualifications. While this tool is used to improve efficiency and support our recruiting personnel, all final hiring decisions are made by GoFundMe employees.

We began using Metaview on March 10, 2026. The Metaview tool has been reviewed by an independent auditor. Results of the audit may be viewed here. The tool evaluates your professional experience, technical skills, education, and other qualifications using information collected directly from your submitted resume and application materials; all such data is retained in accordance with GoFundMe’s Personnel Privacy Notice and applicable legal requirements. If you would like to request an alternative selection process or a reasonable accommodation, please fill out this accommodation form.

 

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Marcus Rivera

Chief Revenue Officer

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