Key Facts

Remote From:

United States

Category: Marketing Associate

Full time

Senior (5-10 years)

English

Hard Skills

Customer Relationship Marketing Email Marketing Lifecycle Management Campaign Management Project Management Stakeholder Communications Health Policies Organizational Structure Customer Centricity

Other Skills

•
Detail Oriented
•
Proactivity

Roles & Responsibilities

3–5 years of experience in a CRM, lifecycle marketing or email marketing role
Hands-on experience building and deploying campaigns in a CRM or email service provider platform
Exceptional attention to detail
Strong organizational skills

Requirements:

Build, QA, and schedule campaigns across email, SMS, and push channels
Own the end-to-end email build process within our CRM platform
Execute on triggered lifecycle flows’ updates and optimizations
Maintain our email calendar, keeping all sends, deadlines, and stakeholder dependencies organized

Job description

About the Role:

Health E-commerce is seeking a Senior CRM Marketing Associate to join our Growth Marketing team. This is a highly execution-focused role responsible for bringing our personalized lifecycle marketing programs to life across email and SMS channels.

You will be the engine behind our day-to-day CRM execution — building, QAing, and deploying communications that reach millions of subscribers. You will support the execution and optimization of triggered lifecycle flows while also maintaining our broadcast email calendar. This role requires exceptional attention to detail, a strong sense of ownership, and the ability to manage multiple workstreams in a fast-paced environment.

Above all, you embody the Health-E Commerce mission of making healthcare products and services accessible, affordable, and easy to understand — so people can confidently manage their healthcare benefits wherever they are.

Specific responsibilities:

Build, QA, and schedule campaigns across email, SMS, and push channels with an immaculate degree of accuracy and consistency
Own the end-to-end email build process within our CRM platform, ensuring all content, links, and personalization are correct before deployment
Set up, QA, and manage tests for email broadcasts and triggered lifecycle flows
Execute on triggered lifecycle flows’ updates and optimizations, including creative refreshes, segment targeting, and more
Maintain our email calendar, keeping all sends, deadlines, and stakeholder dependencies organized and up to date
Manage calendar changes and additions, communicating impacts proactively to relevant stakeholders and flagging bottlenecks that could affect on-time delivery
Liaise with project managers to maintain accurate project timelines and flag any changes that affect the send schedule
Identify and recommend calendar optimizations to improve efficiency and subscriber experience
Conduct ad-hoc channel-level analyses to surface performance trends and identify improvement opportunities

What you’ll need:

Minimum if 3–5 years of experience in a CRM, lifecycle marketing or email marketing role
Hands-on experience building and deploying campaigns in a CRM or email service provider platform such as Bloomreach, Klaviyo, Iterable, or similar
Exceptional attention to detail — you catch errors before they ship and take pride in the quality of your output
Consistent bias for action and ability to follow through – you notice what needs to be done and execute on it proactively
Strong organizational skills and a proven ability to manage a high volume of concurrent workstreams without sacrificing quality
Comfort with marketing analysis and performance reporting — you can dig into channel-level data and translate findings into actionable recommendations
Proficiency working cross-functionally with creative, merchandising, and project management teams to gather inputs and deliver on time
Customer-first mindset and a genuine interest in delivering a best-in-class subscriber experience
Ability to thrive in a fast-paced, ambiguous environment where priorities can shift quickly
Familiarity with HTML is a plus, but not required
Curiosity about healthcare, telehealth, and healthcare benefits is a plus

Note for Current Employees:

Please use the internal job board in Greenhouse to apply. Applications submitted through this external link will not be tagged as internal.

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team. Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range. Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.