Several years of marketing automation and technology experience
Strong analytical skills
Ability to work in an agile, fast-paced environment
Requirements:
Drive creation, execution, and optimization of automated marketing programs
Understand technical requirements for marketing technology stacks
Craft and implement integrated marketing communications
Demonstrate ability to critically examine issues and find solutions
Job description
Experience – Minimum 6+ years
Job Description
This role will help drive creation, execution, and optimization of automated marketing programs through a deep understanding of the technical requirements
Will require 1-2 years of hands-on work with Braze, and preferred background in other ecosystem tools
(e.g. mParticle)
Qualifications
Required is 1-2 years of hands-on experience with Braze
Preferred is several years of marketing automation and technology experience, understanding key components of marketing technology stacks, such as with mParticle (or Segment, Tealium AS, etc.)
Experience crafting and implementing integrated marketing communications primarily leveraging email/push, with a successful track record of measurable results
Strong analytical skills and ability to work both independently and on cross-functional teams
Ability to work in an agile, fast-paced environment leveraging tools such as Confluence and Jira to optimize operational efficiency, with proven success in organizational skills
Strong track record demonstrating ability to critically examine issues/obstacles and logically approach the correct solutions involving complicated adtech/martech implementations
Highly organized self-starter with ability to manage tasks independently
Front end development experience is a plus but not a requirement