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Digital Marketing Manager

Role overview

Qualifications

  • Proven experience as a Digital Marketing Manager or similar role
  • Strong understanding of SEO and SEM principles and techniques
  • Bachelor's degree in Marketing, Digital Marketing, or a related field is preferred but not necessary
  • Relevant certifications in Digital Marketing or a related field are preferred but not necessary

Responsibilities

  • Experience with conversion rate optimization (CRO) principles and techniques, such as A/B testing, user testing, and UX design
  • Experience with web analytics tools, such as Google Analytics, to track and measure campaign performance
  • Experience with marketing automation platforms, such as HubSpot, Marketo, or Pardot
  • Strong keyword research skills for SEO and PPC campaigns

About the company

JobGo logo

JobGo

Staffing & Recruiting

What is the JobGo Solution? Recruiters are left with limited options when they want to reach out to preferred hidden candidates. And these options are expensive and time-consuming. So, we created the solution. JobGo offers recruiters the fastest and most cost-efficient high-quality service on the market. Using JobGo’s Big Data solution, we find hidden and active candidates among the millions of online profiles and present your company with a list of people eager to work for your company. So, let JobGo find your next employee of the year. We help small and large companies to recruit specialists and middle management, from biologists to IT to managers for any location. JobGo connects people wherever they are. Make the most of your social recruitment, and try out JobGo today.

Company details

Company typeSME
IndustryStaffing & Recruiting
Company size11 - 50

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Job description

Requirements:

  • Proven experience as a Digital Marketing Manager or similar role.
  • Strong understanding of SEO and SEM principles and techniques.
  • Experience with conversion rate optimization (CRO) principles and techniques, such as A/B testing, user testing, and user experience (UX) design.
  • Experience with web analytics tools, such as Google Analytics, to track and measure campaign performance.
  • Experience with marketing automation platforms, such as HubSpot, Marketo, or Pardot.
  • Experience with sales funnel optimization and creating targeted content and campaigns.
  • Strong keyword research skills for SEO and PPC campaigns.
  • Strong on-page optimization skills, including optimizing website content and metadata for search engines.
  • Experience with search engine marketing (SEM) techniques.
  • Experience with link building to improve website authority and search engine rankings.
  • Experience with SEO copywriting for PPC campaigns.
  • Experience with mobile optimization.
  • Experience with video marketing on platforms like YouTube, Instagram, and Facebook.
  • Excellent communication skills and the ability to create compelling content and campaigns.
  • Creative mindset and the ability to think outside the box.
  • Strong project management skills.
  • Experience working with influencers and managing influencer campaigns.

Qualifications:

  • Bachelor's degree in Marketing, Digital Marketing, or a related field is preferred but not necessary.
  • Relevant certifications in Digital Marketing or a related field are preferred but not necessary.

If you meet the requirements and qualifications for this position and are excited about the opportunity to join our team, please submit your resume and cover letter for consideration.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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