Media Buyer/Ad Operations Specialist

Description

MWDN is a global IT outstaffing company with 23+ years of experience that connects exceptional tech talent with leading companies across Israel, the USA, Great Britain, and Western Europe. We offer opportunities to work on international products in a stable and professional environment.

What is your new project?

• Domain: AdTech
• Location: Israel
• Company size: 10-20 employees
• Founded in: 2022

What makes this project exciting?

Are you ready to join a fast-growing AdTech company that is redefining the way brands connect with audiences across digital channels? Our client is building a powerful programmatic advertising platform that helps businesses maximize campaign performance through advanced targeting, real-time optimization, and data-driven decision-making.

Imagine working with cutting-edge advertising technology that reaches users across mobile, web, video, and connected TV environments. You'll be part of a team focused on innovation, transparency, and measurable results!

What makes you a great fit

• 3+ years of experience managing performance-driven programmatic or mobile user acquisition campaigns.
• In-depth knowledge of DSPs, SSPs, ad exchanges, RTB protocols, and tracking platforms (e.g., AppsFlyer, Adjust, Kochava, TUNE).
• Strong understanding of campaign metrics (CTR, CVR, CPA, ROI, eCPM, etc.) and optimization techniques.
• Proficiency with analytics tools and Excel/Google Sheets for reporting and analysis.
• Ability to manage multiple campaigns simultaneously while maintaining attention to detail.
• Excellent communication skills and a proactive, results-oriented mindset.

Will be a plus:

• Experience with mobile or desktop app user acquisition.
• Familiarity with affiliate marketing, direct publisher deals, or API integrations.
• Basic knowledge of HTML tags, macros, and pixel tracking setup.

Your day-to-day in this position

• Plan, launch, and optimize programmatic advertising campaigns across multiple channels, including Web, in-app, and CTV campaigns.
• Manage campaign setup, tracking, pacing, and budget allocation to meet performance KPIs.
• Analyse campaign data to identify trends, opportunities, and areas for optimization.
• Collaborate with the product and tech teams to improve tracking, automation, and reporting capabilities.
• Troubleshoot delivery or technical issues in collaboration with internal teams and partners.
• Develop and maintain strong relationships with traffic sources, publishers, and partners.
• Ensure adherence to brand safety, compliance, and data privacy regulations.

Our next steps

✅ Intro call with a Recruiter — ✅ Client HR interview — ✅ Online test (optional) — ✅ Client CEO interview — ✅ Offer