Key Facts

Remote From:

New York (USA)

Full time

Senior (5-10 years)

192 - 192K yearly

English

Hard Skills

Customer Retention Subscription Business Models Cross-Functional Collaboration User Flows Analytical Dashboard Controlled Experiments Behavioral Analytics Cohort Studies Customer Journey Mapping Business Priorities +10 more

Other Skills

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Team Management
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Accountability
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Collaboration
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Communication
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Analytical Thinking
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Problem Solving

Roles & Responsibilities

3+ years of experience in growth product management or product-led growth, preferably in subscriptions/loyalty or D2C
Proven ability to design, run, and scale retention, onboarding, and renewal funnels using MVPs and quick-win pilots
Strong data-driven mindset with experience defining KPIs, building dashboards, and using cohort analysis and behavioral signals to inform decisions
Excellent cross-functional collaboration skills (Product, Marketing, CX, BI, Tech) and experience working in agile environments

Requirements:

Own subscription growth experiments across Club, Autoship, Shaperbox, and Credits, turning hypotheses into MVPs and quick-win pilots
Map and optimize subscription journeys (onboarding, renewal, cancellation) to reduce friction and improve retention
Execute data-driven initiatives with clear KPIs (churn, RR45D, LTV uplift) and share insights through dashboards and reports
Design bold retention mechanics and personalization flows based on customer feedback, cohort analysis, and behavioral signals; collaborate daily with cross-functional teams to align on roadmap priorities and manage dependencies

Job description

About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Job Responsibilities

We’re looking for a creative and results-oriented Growth Product Lead to design and deliver hands-on, value-driven experiences that customers engage with on a recurring basis.

Our Subscriptions Tribe is responsible for scaling programs like Shapermint Club, Autoship, ShaperBox, and Credits into sustainable, high-performing initiatives that drive recurring revenue, increase order share, and maximize customer lifetime value.

As Product Lead – Subscriptions & Loyalty, you will partner closely with Product Manager Camila Rodríguez and the Subscriptions Tribe to execute initiatives that strengthen retention, optimize subscription funnels, and deliver measurable improvements in churn, repurchase rate, and LTV.

Own subscription growth experiments across Club, Autoship, Shaperbox, and Credits, turning hypotheses into MVPs and quick-win pilots.
Map and optimize subscription journeys (onboarding, renewal, cancellation) to reduce friction and improve retention.
Execute data-driven initiatives with clear KPIs (churn, RR45D, LTV uplift) and share insights through dashboards and reports.
Collaborate daily with Product, Marketing, CX, BI, and Tech to align on roadmap priorities and manage dependencies.
Design bold retention mechanics and personalization flows based on customer feedback, cohort analysis, and behavioral signals.
Drive influencer/ambassador-style engagement by ensuring community-driven and loyalty mechanics connect with customer needs.
Run agile practices (sprints, stand-ups, retros) to keep squads accountable and reduce operational load for Tribe leadership.
Prioritize and scale successful pilots into playbooks for global markets (US, CA, UK, AU), fueling recurring revenue growth.