Email Marketing Automation Specialist

Description

TITLE Email Marketing Automation Specialist 
DEPARTMENT Email 
DIVISION NP Accel 
LOCATION Remote - Brazil 

ABOUT OUR COMPANY  

NP Digital (NPD) is a global award-winning performance marketing agency. AdAge named us Performance Marketing Agency of Year, Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and both Inc. and AdAge listed us on their Best Places to Work lists. 

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.  

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience. 

ABOUT THE OPPORTUNITY  

As an Email Marketing Automation Specialist, you have complete ownership over the marketing automation for a dedicated book of business. You work closely with the lead Email Strategist on each of your accounts to deliver the client’s email strategy and execute the Strategist’s vision. 

Please note this is a full-time position (40 hours per week) and fully remote.  

To qualify, candidates must reside and be eligible to work in Brazil, must work fully overlapping hours with the US and be fluent in English.

ABOUT THE RESPONSIBILITIES  

• Implement email campaigns and workflows in line with Strategist vision, providing feedback and suggestions as needed– includes:
  • Recreating a designed JPEG into the email service provider(occasional HTML required)
• List segmentation 
• Proper automation set up and triggering
• Deployment best practices
• A/B test setups
• Set up email service providers for clients to ensure cleanliness and GDPR compliance
• Monitor performance of email health, and present findings to Strategist
• Project manage all email tasks associated with your clients, ensuring quality and timeliness
• Meet with Strategists monthly, but also as needed to answer questions or collaborate on strategic headwinds
• Coordinate with internal teams (Email Strategists,Account Managers,Email Copywriters) to ensure the highest quality of deliverables and client success
• Produce marketing automation audits to assess client performance and opportunities for improvement
• Join client calls as needed toassistin discussing marketing automation pieces of the client’s account and/or present marketing automation driven audit findings

ABOUT YOU 

• 3+ years of experience in email marketing automation
• Proficiency in Klaviyo, HubSpot, ActiveCampaign, and Omnisend
• Desire to expand ESP knowledge to work agnostically across clients
• Basic knowledge of HTML
• Strong ability to analyze trends in email performance to recognize deliverability or performance issues
• Solid understanding of email strategy, design, and copy best practices
• Ability to work with a book of business of 10-15 clients
• Process oriented

BONUS POINTS 

• Proficiency in MarketingCloud, Pardot, and/or Eloqua
• Portfolio of email marketing work to share

ABOUT YOUR GROWTH 

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together. 

ABOUT OUR BENEFITS  

We offer a comprehensive and flexible benefits package to all regular, full-time employees. 

ABOUT THE COMPENSATION 

• Base Salary: BR $80,000.00 to $105,000.00; depending on experience and skills

ABOUT OUR CULTURE  

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values: 

Think Big 
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.  

Own It 
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results. 

Have Fun 
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.  

ABOUT OUR PRACTICES 

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people. 

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.