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Marketing Specialist- Automation

Roles & Responsibilities

  • Bachelor's degree in Marketing, Business, or a related field (or equivalent practical experience)
  • 2+ years' experience in marketing automation, performance marketing, or digital marketing (preferably in e-commerce/DTC)
  • Proficiency with marketing automation and analytics tools (e.g., HubSpot/Marketo, Salesforce, GA) and familiarity with AI-driven marketing platforms
  • Strong analytical, data-driven mindset with excellent communication and ability to work remotely in a fast-paced, cross-functional environment

Requirements:

  • Design, implement, and optimize marketing automation campaigns and customer journeys to drive growth for DTC brands.
  • Manage budget allocation and optimization using AI-driven insights and automated workflows across channels (email, paid ads, social, etc.).
  • Collaborate with data science and product teams to run experiments, test hypotheses, measure performance, and scale successful initiatives.
  • Build and maintain automated workflows, reports, and dashboards; monitor KPIs and provide actionable insights to stakeholders.

Job description

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over 12M+ customers and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We are building technology and an AI-driven marketing platform to lead the AI marketing transformation—driving innovation, incremental growth, creative intelligence, and smarter budget allocation. Our platform empowers teams to make data-driven decisions, accelerate experimentation, and unlock the next era of performance and creativity.


Why Trafilea

  • We build and scale our own globally loved DTC brands.

  • We invest in AI and automation like few others in e-commerce.

  • We test fast, grow fast, and help you do the same.

  • Be part of a dynamic, diverse, and talented global team.

  • 100% Remote, USD competitive salary, paid time off, and more.

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