Key Facts

Remote From:

Full time

192 - 192K yearly

English

Hard Skills

Google Ads Campaign Management Revenue Management Cross-Channel Marketing Engineering Optimization Budget Management Intelligent Automation Analytics Competitive Analysis Bid Management Search Analysis Profitability Management Conversion Marketing Integrated Reporting Cross-Functional Collaboration Data-Driven Decision Making

Other Skills

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Mental Agility
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Communication
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Analytical Thinking
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Prioritization

Roles & Responsibilities

Proven track record managing large-scale Google Ads campaigns (Search, Shopping, Display, and Performance Max) with a strong focus on ROAS and CAC optimization.
Strong data analytics skills with ability to interpret metrics (CTR, CPC, CVR, AOV, ROAS) and translate insights into action; experience delivering weekly/monthly performance reports.
Experience implementing advanced bidding strategies (tROAS, Max Conversion Value) and AI-driven optimization techniques; familiarity with Google Ads features and updates.
Excellent cross-functional collaboration with Creative and CRO teams to design and run tests and drive continuous improvement.

Requirements:

Build, manage, and scale campaigns across Google Search (Brand and Non-Brand), Shopping, PMAX, and Display to drive global growth while balancing ROAS, CAC, and revenue across multiple funnels.
Own daily performance decisions: budgets, bids, scaling, and efficiency optimization; monitor metrics and act quickly on trends.
Execute creative, audience, and structural tests in collaboration with Creative and CRO teams to unlock growth opportunities and optimize the acquisition funnel from impression to checkout.
Deliver weekly/monthly performance reports with clear insights and prioritized actions; stay ahead of Google Ads AI updates and new features to maintain competitive advantage.

Job description

About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Job Responsibilities

At Trafilea, you’ll own performance at scale—optimizing Google ecosystems that drive global growth, balancing ROAS, CAC, and revenue across multiple funnels and products.

If you’re obsessed with performance, testing, and turning data into profit, this is your stage.

Build, manage, and scale campaigns across Search (Brand & Non-Brand), Shopping, PMAX, and Display
Own daily performance decisions: budgets, bids, scaling, and efficiency optimization
Analyze search terms, auction insights, and competitors to unlock growth opportunities
Execute creative, audience, and structural tests in collaboration with Creative and CRO teams
Optimize the full acquisition funnel—from impression to checkout—to improve CVR, AOV, and profitability
Align campaign strategy across channels to avoid cannibalization and maximize return
Implement bidding strategies (tROAS, Max Conversion Value, AI-driven solutions)
Monitor performance metrics (CTR, CPC, CVR, AOV, ROAS) and act fast on trends
Deliver weekly/monthly reports with clear insights and prioritized actions
Stay ahead of Google Ads AI updates and new features to drive competitive advantage