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Marketing Ads Specialist

MyVA Support

Job description

This is a remote position.

Location: Remote (LATAM)
Employment Type: Full-time, Independent Contractor (Service Provision)
Department: Marketing

About Us

At MyVA Support, we’re seeking a Marketing Ads Specialist to join our team and lead the execution of high-impact advertising campaigns across multiple platforms.

Role Overview

The Marketing Ads Specialist will be responsible for planning, executing, and optimizing paid advertising campaigns across  LinkedIn, TikTok, Meta (Facebook & Instagram), and Google Ads. This role requires a strong mix of analytical skills, creativity, and attention to detail to ensure campaigns achieve measurable results.

Responsibilities
  • Plan, set up, and manage paid advertising campaigns across LinkedIn, TikTok, Meta, and Google Ads.
  • Conduct keyword research, audience targeting, and competitor analysis to maximize campaign performance.
  • Optimize ad creatives, copy, and placements to boost engagement, conversions, and cost-effectiveness.
  • Monitor campaign performance and analyze metrics (CTR, CPC, CPM, ROAS, conversions), providing actionable insights.
  • Implement A/B testing strategies to improve outcomes.
  • Manage ad budgets efficiently to ensure optimal resource allocation.
  • Stay updated on platform trends, algorithm changes, and digital advertising best practices.
  • Collaborate with design and content teams to develop compelling ad creatives.

Requirements

  • Proven experience managing ad campaigns across Google, Meta, LinkedIn, and TikTok.
  • Strong analytical skills with the ability to interpret data and drive optimizations.
  • Proficiency in digital advertising tools and reporting dashboards.
  • Knowledge of audience segmentation, keyword targeting, and budget allocation.
  • Excellent communication and organizational skills.
  • Creativity and adaptability to changing trends.
  • Advanced English level (C1 or higher) preferred.

Benefits

  • Monthly service fee: Let's negotiate it depending on your experience and expectations!
  • Schedule: Monday to Friday, 8:00 AM – 5:00 PM EST.
  • Productivity software may be required to monitor performance.
  • Exclusive service commitment during contracted hours.
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