Key Facts

Remote From:

Full time

English

Hard Skills

Google Ad Manager Marketing Campaign Management KPI Reporting Training ROI Analytical Dashboard A/B Testing Marketing Budget Analysis Audience Segmentation KPI Management Social Advertising Client Services Advertising Design Campaign Management Portfolio Management Customer Development

Other Skills

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Collaboration
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Communication
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Strategic Planning
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Analytical Thinking

Roles & Responsibilities

Verifiable experience managing high-budget Meta ad accounts, with at least $100,000 per month in ad spend.
Proven track record building, refining, or scaling a Meta Ads product or service line.
Expertise in Meta Ads Manager, including advanced targeting, creative A/B testing, and budget optimization.
Excellent communication skills for effective collaboration with internal teams and direct consultation with law firm clients.

Requirements:

Develop and own the complete Meta Ads product, including defining its strategy, structure, and operational playbook.
Build, manage, and optimize both static and video campaigns to maximize visibility, engagement, and return on investment.
Collaborate closely with the Sales and Marketing departments to educate on product value, support client pitches, and aid in retention efforts.
Take charge of performance reporting, maintain detailed dashboards, and drive continuous innovation to keep the advertising product competitive.

WOW Remote Teams

Hrtech: Human Resources + Technology

About WOW Remote Teams

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Company type: Startup

Industry: Hrtech: Human Resources + Technology

Founded: 2018

Company size: 2 - 10

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Job description

This is a remote position.

Our client is looking for a strategic and data-driven Meta Ads Specialist to own and elevate their flagship advertising product. The company is a leader in the legal marketing space, having been recognized with multiple industry awards for innovation and client growth over the past several years.

Responsibilities

Develop and own the complete Meta Ads product, including defining its strategy, structure, and operational playbook.
Build, manage, and optimize both static and video campaigns to maximize visibility, engagement, and return on investment.
Scale advertising efforts effectively, managing a diverse portfolio of clients from small-budget local firms to high-spend competitive metro firms.
Collaborate closely with the Sales and Marketing departments to educate on product value, support client pitches, and aid in retention efforts.
Take charge of performance reporting, maintain detailed dashboards, and drive continuous innovation to keep the advertising product competitive.

Requirements

Verifiable experience managing high-budget Meta ad accounts, with a portfolio demonstrating management of at least $100,000 per month in ad spend.
A proven track record of building, refining, or scaling a Meta Ads product or service line.
Excellent communication skills for effective collaboration with internal teams and direct consultation with their law firm clients.

Qualifications

Expertise in Meta Ads Manager, including advanced targeting, creative A/B testing, and budget optimization.
Strong analytical skills with proficiency in tracking KPIs and using data to inform campaign decisions.
Ability to balance long-term strategic planning with hands-on, daily execution.

Benefits

Full-time
100% remote role.
Their benefits package includes competitive compensation, significant growth opportunities within a forward-thinking company, and the chance to own a critical product line with high visibility and impact.