Waybook is an onboarding, training and knowledge management tool for growing teams.
Our mission is to support 100,000 business owners and senior leaders remove themselves from the day to day operations of running their business.
Take the lead on Waybook's leads & sales pipeline.
The Sales Development Representative will work on the sales efforts of Waybook.com, increasing prospect pipeline from outbound and marketing efforts, qualifying leads from inbound, support pipeline activity, deepening understanding of prospect challenges and improving the sales teams collateral and approach in improve sales and conversion.
Creating a value adding high conversion sales funnel
A skilled Sales Development Representative with a strong understanding of sales principles and an entrepreneurial approach to identifying sales opportunities, diligently executing on high value follow ups and working with prospects to closing sales.
They will work with our Mike, a Waybook co-founder leading sales, Elle Waybook's head of customer success as well as Tiago who leads in content marketing to ensure that Waybook prospects have a clear and consistent view of the power of Waybook.
This role is fundamentally a sales development role, targeted on increasing qualified leads & on conversion rate within the pipeline. But the role will also involved improving the overarching sales process and collateral.
The core responsibilities of this role include:
- ~60% email and SMS management
- Managing follow ups and maintaining conversations with prospects within the funnel
- ~40% cold calling/outreach and harvesting prospects from marketing efforts
- Utilizing data sources and automated tools to create a value adding and consistent pipeline.
- Build a strong pipeline of customers by qualifying potential leads in your territory
- Managing end-to-end sales cycle starting by sourcing leads from various channels, initial cold call, and to completion of the sale
- Contacting prospective clients by phone, identifying key decision makers to introduce our software & working tenaciously to maximize your contact levels
- Develop creative ways to engage and build rapport with prospective customers by pitching the company's value proposition
- Articulate features and benefits of our software to benefit prospects business
- Partner with customer success to successfully book product demonstrations and product coaching to support adoption and expansion.
- Building strong relationships with clients to effectively hand-over to our client success team for client onboarding
- Work towards weekly KPIs and monthly sales targets
Skills needed for this role include:
- Excellent written and verbal English communication skills
- At least two years of experience in high volume, outbound sales is required
- A strong understanding of sales funnels and basic sales techniques
- An understanding of the B2B SaaS market
- An entrepreneurial perspective to sales and problem solving
- Familiarity with Pipedrive app (easy to train if no experience)
Characteristics and attitude:
- A self starter with an entrepreneurial flare with marketing and sales know how;
- A collaborative approach to teamwork. Based on trust, respect, and fun;
- Acceptance of radical candour: the ability to give and take honest feedback, to promote personal and business growth;
- Humble and hungry, taking every experience as an opportunity to test, learn and continuously improve.
Tools we will be using include:
- Pipedrive for CRM
- Intercom for customer communication and automated emails
- Sendgrid for marketing emails
- Alfred for automated outbound prospecting
