Role overview

Qualifications

5+ years of hands-on experience implementing GA4 Enhanced Ecommerce on Magento and Salesforce Commerce Cloud
Proficiency in Google Tag Manager (GTM), dataLayer implementation, and GA4 reporting/dashboards
Experience with server-side GTM and integration of third-party analytics tools; strong troubleshooting skills for tracking issues
Ability to collaborate with Magento, SFCC, and Salesforce developers; GA/GTMs certification is a plus

Responsibilities

GA4 Implementation and Custom Event Tracking: Configure GA4 Enhanced Ecommerce on Magento and Salesforce Commerce Cloud; set up and manage custom event tracking using Google Tag Manager (GTM) and dataLayer; ensure accurate tracking of ecommerce events (product views, add-to-cart, checkout steps, transactions, refunds); troubleshoot and debug tracking issues
DataLayer and GTM Configuration: Define and implement dataLayer structures for ecommerce interactions; collaborate with developers to integrate custom JavaScript solutions for event tracking
Salesforce and Magento Integration: Collaborate with Salesforce and Magento developers to ensure seamless data tracking; set up event triggers and tags specific to SFCC and Magento 2
Reporting and Optimization: Create GA4 reports and dashboards to analyze user behavior and ecommerce performance

Key facts

Remote from: Anywhere
Full time
eCommerce Specialist
English

Hard skills

Salesforce Google Tag Manager Google Analytics Analytical Dashboard Salesforce Commerce Cloud Event Tracking Analytics Project Integration LinkedIn Talent Insights Facebook

Other skills

Teamwork
Problem Solving

About the company

PradeepIT Consulting Services Pvt Ltd

Join PradeepIT: Innovating Information Technology and Solutions We pride ourselves on delivering exceptional results in the digital era of Information and Technology. With a track record of successful projects across offshore, nearshore, and onshore locations, we've built a clientele spanning 3 continents and 100+ companies. Our 380+ successful projects reflect our commitment to excellence. At PradeepIT, we prioritize the satisfaction of our resources, followed closely by meeting the needs of our clients and partner companies. Our service offerings include Outsourcing, Managed Services, Recruitment Process Outsourcing, Customer Relationship Management, Web Designing & Development, Content Development, and E-commerce Management. We specialize in SAP S/4 HANA, SAP Customer Data Cloud (Gigya), SAP CPQ (Calliduscloud), SAP Customer Experience, Mobility, Android, iOS & Hybrid development for native application developments. Our core value of "Join As Employee With Us And Grow Up As Entrepreneur" drives our mission. We proudly introduce our venture companies: 1. HG Infotech Pvt Ltd 2. Beli Brother Consulting Pvt Ltd 3. Involvemind 4. Stackglobe 5. Prastuti Consulting 6. Khahara Consulting 7. Thinkhigh And many more to come in the near future. We invite you to be part of our clients' success stories by adopting the latest technology and continually improving processes. If you'd like to learn more about us or have specific questions, visit www.pradeepit.com, call us at 08047363377, or email info@in.pradeepit.com. Let's work together on your next project!

Company details

Company size51 - 200

Links

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Job description

Time Zone- General shift ( 9AM - 6PM)
Experience Range-5+ years
Location: remote

We are seeking a skilled GA4 Enhanced Ecommerce Specialist with expertise in setting up and managing event tracking on Magento and Salesforce Commerce Cloud platforms. The ideal candidate will have hands-on experience in Google Tag Manager (GTM), dataLayer setup, and GA4 reporting to ensure accurate tracking of user interactions and ecommerce activities.

Key Responsibilities:

GA4 Implementation & Custom Event Tracking:

Configure GA4 Enhanced Ecommerce tracking on Magento and Salesforce Commerce Cloud.
Set up and manage custom event tracking using Google Tag Manager (GTM) and dataLayer.
Ensure accurate tracking of ecommerce events product views, add-to-cart, checkout steps, transactions, refunds, etc.
Troubleshoot and debug tracking issues.

DataLayer & GTM Configuration:

Define and implement dataLayer structures for ecommerce interactions.
Work with developers to integrate custom JavaScript solutions for event tracking.

Salesforce & Magento Integration:

Collaborate with Salesforce and Magento developers to ensure seamless data tracking.
Set up event triggers and tags specific to Salesforce Commerce Cloud (SFCC) and Magento 2.
Reporting & Optimization:
Create GA4 reports & dashboards to analyze user behavior and ecommerce performance.

Preferred Skills:

Experience with server-side GTM for advanced tracking.
Knowledge of Facebook Pixel, LinkedIn Insights, and other third-party analytics implementation tools/add-ons.
Google Analytics & GTM Certification is a plus.