Role overview

Qualifications

Demonstrable experience with Zoho Marketing Solutions including Marketing Plus and Campaigns
Proven track record in marketing automation, workflow design, CRM integration and lead nurturing
Exposure to AI-enabled features in marketing platforms (e.g. auto-copy generation, predictive scoring)
Strong understanding of GDPR-compliant data handling in marketing automation

Responsibilities

Design, implement and monitor automated multi-channel campaigns (email, social, workflows), combining Zoho Marketing Plus with CRM and AI features
Enable AI-powered campaign handling including smart content scheduling, lead scoring automation and performance prediction
Build GDPR-compliant consent workflows, segmentation and lead-scoring models using Zoho tools
Train client teams to handle automation, campaign execution and strategic implications via documentation and workshops

Key facts

Remote from: Anywhere
Fixed term
Marketing Automation Specialist
English, Portuguese, German, Italian, Spanish

Other skills

Communication
Teamwork

About the company

WITTIGONIA

WITTIGONIA is an independent business advisor and innovation partner. We are working with brands, known institutions and high growth companies in Europe and worldwide. A unique combination of experience, expertise and systemic know how make WITTIGONIA a partner of choice for Entrepreneurs, Investors, Leadership Teams and Policy Makers. Our focus areas are: >> Digital Strategies >> Digital Marketing >> Data Science and System Insights >> Customer and Employee Experience The work ranges from Planning, Strategy, Digital Strategy, Sales & Marketing, Operations to People & Organisational Capability. We specialise in system dynamics, risk, quality management and other quantitative approaches. Website: https://wittigonia.net YouTube: https://youtube.com/wittigonia Twitter: https://youtube.com/wittigonia Facebook: https://facebook.com/wittigonia Instagram: https://instagram.com/wittigonia Pinterest: https://pinterest.com/wittigoniadigital

Company details

Company size2 - 10

Links

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Job description

This is a remote position.

As a Zoho Marketing Automation Expert at WITTIGONIA digital, you will lead the design, development and optimisation of automated, AI-enabled marketing campaigns. Working remotely on a contract basis, you’ll leverage Zoho Marketing Plus, Zoho CRM and automation tools to deliver journeys that drive lead generation and measurable impact for B2B clients.

Key Responsibilities

Design, implement and monitor automated multi-channel campaigns (email, social, workflows), combining Zoho Marketing Plus with CRM and AI features
Enable AI-powered campaign handling including smart content scheduling, lead scoring automation and performance prediction
Build GDPR-compliant consent workflows, segmentation and lead-scoring models using Zoho tools
Train client teams to handle automation, campaign execution and strategic implications via documentation and workshops
Report on campaign performance using Zoho analytics and GA4, identifying trends and opportunities for optimisation
Collaborate with creative, analytics and account teams to deliver integrated marketing automation solutions

Requirements

Demonstrable experience with Zoho Marketing Solutions including Marketing Plus and Campaigns
Proven track record in marketing automation, workflow design, CRM integration and lead nurturing
Exposure to AI-enabled features in marketing platforms (e.g. auto‑copy generation, predictive scoring)
Strong understanding of GDPR-compliant data handling in marketing automation
Data-centric approach to campaign design: hypothesis-testing, funnel metrics, optimisation
Excellent project delivery and client liaison skills
Fluent English (written and spoken); additional fluency in German, Spanish, Italian or Portuguese is advantageous

Benefits

Professional development working on AI-enabled marketing automation with Zoho tools
Autonomy to craft campaign flows and influence strategic outcomes from Day 1
Remote-first position with flexible collaboration across digital-first teams
Variety of B2B client engagements across SaaS, recruitment, consultancy, scale-ups
Continuous learning via workshops, certifications and optimisations challenges

Explore full details and apply via our landing page: https://wittigonia.net/en/service/zoho-marketing/

About WITTIGONIA digital

WITTIGONIA digital partners with leading platforms such as Zoho, TikTok, Google Ads, Microsoft Ads, LinkedIn Ads and Amazon Ads, and we specialise in digital strategy, performance marketing, marketing automation and data‑driven optimisation wittigonia.net.

Our tagline, “Creating Tomorrow Today”, reflects our commitment to innovation and strategic excellence wittigonia.net. Learn more via our website and job portal.

Join us to lead the future of marketing automation with AI-enhanced, Zoho-powered strategies - and help businesses scale with clarity and measurable outcomes.