Offer summary

Qualifications:

5–10 years of experience in growth marketing, digital sales, consulting, or business operations., Strong background in performance marketing and data-driven decision making., Native-level German language skills and proficiency in English., Understanding of D2C business models and digital KPIs..

Key responsibilities:

Lead market entry and expansion strategy in Germany.

Manage the full marketing and growth funnel, including paid acquisition and local campaigns.

Monitor and optimize key performance marketing metrics like CAC, LTV, and retention.

Build and manage a local team while collaborating with cross-functional teams.

Job description

Growth & Country Manager - (German Speaker)

Full-Time, Remote

About Us

At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

We’re partnering with an innovative D2C pet care brand that is on a mission to transform pet wellness across Europe. The company offers personalized pet nutrition and health solutions powered by data and convenience. With proven product-market fit and strong growth in core markets, they are now expanding into Germany and looking for a strategic leader to drive success in this key region.

The role

We’re looking for a driven, entrepreneurial Germany Country Manager to lead expansion into one of the biggest pet markets in Europe. In this strategic and hands-on role, you’ll take full ownership of scaling the brand in Germany — with the ambition to triple market growth year over year. You’ll work at the intersection of marketing, growth, operations, and customer success, backed by a fast-moving team and a product-market fit that is already proven.

Key Responsibilities

Lead market entry and overall expansion strategy in Germany
Own and manage the full marketing and growth funnel, including paid acquisition, digital partnerships, and local campaigns
Monitor and improve key performance marketing metrics (CAC, LTV, retention, payback period)
Adapt brand messaging and product-market fit to align with German consumer expectations
Leverage your general growth marketing stack experience (e.g. paid media, CRM, landing page optimization, SEO, analytics, etc.)
Execute and optimize email marketing and consumer branding strategies
Act as a sales-focused digital marketing lead, identifying and driving commercial opportunities
Plan and oversee the technical setup and execution of local marketing initiatives
Represent the brand in local media, events, and strategic partnerships
Build and manage a local team over time, starting in a hands-on “player-coach” capacity
Collaborate closely with product, tech, operations, and customer support teams

Requirements

5–10 years of experience in growth marketing, digital sales, consulting, or business operations
Background in performance marketing and data-driven decision making
Strong understanding of D2C business models and digital KPIs
Project management skills with a track record of building and executing marketing plans
Experience working in fast-paced, high-growth, or subscription-based environments
Native-level German and strong communication skills in English
Strong plus: knowledge of the German market and local consumer behavior
Entrepreneurial and strategic mindset with high ownership and execution capacity
Comfortable working cross-functionally and remotely across international teams

Join Our Team

If you're excited about scaling an innovative consumer brand and making an impact in the pet care industry, we’d love to hear from you. This is your opportunity to shape the future of a high-growth company while working with a mission-driven, collaborative team.

At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

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