Product Marketing Manager (Remote, US)

extra holidays - extra parental leave
Work set-up: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

At least 3 years of experience in B2B content or product marketing, preferably in energy, tech, or climate sectors., Strong storytelling and writing skills with the ability to simplify complex concepts., Experience creating content to support sales enablement and demand generation., Familiarity with managing web content and cross-functional collaboration..

Key responsibilities:

  • Develop and execute content strategies aligned with go-to-market plans.
  • Create various marketing materials including sales collateral, web copy, and thought leadership content.
  • Manage content production from concept to delivery, coordinating with creative teams.
  • Support product launches and marketing campaigns through compelling storytelling.

Renew Home logo
Renew Home SME https://www.renewhome.com/
51 - 200 Employees
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Job description

Who We Are

Renew Home is on a mission to change how we power the world by making it easier for customers to save energy and money at home as part of the largest residential virtual power plant in North America.

We partner with industry-leading brands to better manage residential energy for users by prioritizing efficiency, savings, and comfort — and cleaner energy for everyone.

We are an Equal Opportunity employer striving to create a diverse, equitable, and inclusive work environment where everyone feels that they have a voice that is heard.

We strongly encourage candidates to check out our website at www.renewhome.com  to learn more about the world-changing work we are doing.

Role Summary

Renew Home is seeking a Product Marketing Manager to help drive the development of strategic, high-impact content that brings our story to life—from our Virtual Power Plant (VPP) platform to our broader home energy management solutions.

In this role, you’ll translate complex product capabilities and energy concepts into clear, engaging narratives across formats including web, video, social, sales collateral, and thought leadership. You’ll also play a key role in supporting product launches and go-to-market programs, ensuring content aligns with GTM objectives and resonates across customer segments.

You’ll collaborate closely with Product, Partnerships, Sales, Design, and Comms teams to deliver consistent, high-performing content across the full customer journey—while managing strategic messaging, timelines, and tactical execution.

We’re looking for a sharp, collaborative product marketing and content strategist with strong writing skills, a B2B mindset, and the ability to manage both strategic storytelling and day-to-day delivery.

What You Will Do

Product Marketing: Content Strategy & Development

  • Translate product and platform capabilities into compelling content across channels and formats.
  • Support the development of a content roadmap aligned to GTM strategy, brand campaigns, and key launches.
  • Create or manage the creation of sales collateral, customer stories, white papers, web copy, and thought leadership content.
  • Lead content strategy for Renew’s website, ensuring alignment with brand and business priorities.
  • Collaborate with cross-functional teams to ensure message consistency and clarity across all content touchpoints.

Project & GTM Management

  • Manage content production from brief to delivery, ensuring high quality, clarity, and alignment with strategic priorities.
  • Coordinate with freelance writers, designers, and video producers as needed.
  • Maintain and organize a central library of reusable assets (e.g., explainers, case studies, decks) for use across teams.
  • Support execution for go-to-market programs and product launches, including development of customer-facing and web assets.

Collaboration & Execution

  • Work closely with the Director of Product Marketing and broader marketing team to identify key messaging opportunities.
  • Support launches, campaigns, and event content needs, including scripting, copy, and storytelling.
  • Partner with Design, Sales, Product, and Comms teams to ensure content supports the full customer journey.

Requirements

  • 3+ years of experience in B2B content marketing, product marketing, or product strategy, ideally in the energy, tech, management consulting, or climate space.
  • Strong storytelling and writing skills, with the ability to translate complex and technical concepts into compelling stories for different audiences, including senior leadership.
  • Experience developing content that supports sales enablement and/or demand generation.
  • Familiarity with managing and maintaining web content and messaging.
  • Comfortable working across functions and managing multiple projects at once.
  • Clear communicator, detail-oriented, and energized by fast-paced environments.
  • Passionate about the clean energy transition and excited to shape its narrative.
  • Bonuses:
    • Experience producing interactive or data-driven content (e.g., demos, visualizations, tools).
    • Background supporting enterprise sales or technical buyer journeys.
    • Familiarity with regulated industries or policy-driven storytelling.
    • Experience supporting executive comms or high-stakes messaging.

Benefits

What You'll Get

  • A full-time position, with a competitive salary based on experience. The base salary for this role is: $135k - $165k.
  • Fully remote work environment with home office set-up allowance.
  • Real and lived work-life balance - Company perks include no pre-set vacation limits (with a top-down culture of taking meaningful PTO every year!), parental leave benefits, and a corporate value of working sustainably and putting families first.
  • Competitive benefits package that includes numerous health and wellness benefits.
  • 401(k) plan, with employer contributions to the same.
  • Opportunity to work with amazing people who are passionate about their mission, thriving in a fully-remote work environment, and learning and growing every day.

Not eligible for visa sponsorship.

EQUAL OPPORTUNITY EMPLOYER

Individuals seeking employment at Renew Home are considered without regard to race, color, religious creed, sex, gender identification, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Writing
  • Time Management
  • Detail Oriented
  • Collaboration
  • Communication

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