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Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina, USA. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.
Bringing out the best in people
As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.
Working at Dentsply Sirona you are able to:
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
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The Marketing Communications Manager is responsible for the development, implementation and execution of strategic marketing plans for the assigned product line in the US Commercial organization; growing and expanding the customer base.
Responsibilities
- Develop and execute downstream marketing campaigns for two different businesses
- Adapt Global marketing collaterals to local market needs
- Manage marketing programs to support sales in various constituencies including (but not limited to), direct sales and DS sales representatives.
- Partner closely with product management, digital marketing, corporate communications, marketing services and sales teams to execute marketing strategies, plans and campaigns.
- Develop and execute yearly digital and print advertising campaigns.
- Analyze campaigns and programs, communicate status.
- Make recommendations and adjust to increase effectiveness
- Manage and ensure compliance within the respective marketing budget.
- Develop and coordinate communication to the Field Sales Force on the implementation of Marketing strategies and tactics
- Oversee the implementation of all promotional programs, including development, production, and distribution of promotional and collateral materials to support sales and marketing programs.
- Manage and report the promotional performance and KPI tracking process.
- Managed vendor communications and insertion orders
- Assist with negotiating contract terms with outside agencies and suppliers.
- Collaborate with the Public Relations team with increasing visibility
- Support various training activities for end users and representatives.
- Help establish and maintain consistent corporate image throughout product lines, promotional materials, and events
- Event marketing support and execution
Education: Bachelors Degree from an Accredited University or College; MBA preferred
Years and Type of Experience:
- A minimum of 5 years of classical marketing or product marketing experience.
- Experience in the dental/pharmaceutical/medical device industry strongly preferred.
- Demonstrated success in the positioning of a new brand and new products within an established market.
- Experience and comfort working in a fast-paced environment and delivering results with efficient use of resources.
- Experience working with external suppliers and executing paid media plans, e.g., advertising, research and agencies
- <div ccp_infra_copy_id="b99aeb57-81b5-41e9-9d57-35e9b64914ed" ccp_infra_timestamp="1742219556007" ccp_infra_user_hash="3144759387" ccp_infra_version="3" data-ccp-timestamp="1742219556007">The base salary for this remote role is between $100,000-$120,000. Actual compensation is influenced by a wide array of factors including by not limited to skill set, level of experience and home location.
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Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona. If you need assistance with completing the online application due to a disability, please send an accommodation request to careers@dentsplysirona.com. Please be sure to include “Accommodation Request” in the subject. |
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