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Regional Sales Manager, South Asia

Role overview

Summary

This role is for managing Razer’s channel sales across South Asia, focusing on revenue growth through partnerships with distributors and retailers. You will collaborate with marketing and operations teams to optimize sales strategies and ensure healthy inventory levels.

Qualifications

  • Bachelor’s degree, with 8+ years of channel sales experience in South Asia.
  • An established network with distributors, retailers or e-commerce marketplaces in South Asia.
  • Strong written and verbal communication skills, comfortable presenting to partners and senior stakeholders.
  • Proficient in using AI tools to analyse sales data, improve forecasting and inventory planning, and monitor competitor and market trends.
  • Preferred: Background in IT, consumer electronics or gaming peripherals

Responsibilities

  • Own Razer’s channel sales business across South Asia, growing sell-in and sell-out through distributors, retail and e-commerce partners.
  • Act as the main point of contact for distributors, retailers and e-commerce partners.
  • Identify, assess and appoint new distributors and partners to expand coverage in under-served South Asian markets.
  • Manage sales forecasts, order status and weekly reporting on revenue and sell-out.

Key facts

  • Remote from: Asia, South Asia
  • Full time
  • Senior (5-10 years)
  • Regional Sales Manager
  • English

Hard skills

Other skills

  • Negotiation
  • Analytical Skills
  • Microsoft Excel
  • Communication
  • Teamwork

About the company

Razer Inc. logo

Razer Inc.

  • Consumer Electronics & Devices
  • SME
  • 1,001–5,000
Razer™ is the world’s leading lifestyle brand for gamers. The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services. Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher). In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia. Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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Job description

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

You’ll own Razer’s channel sales business across South Asia, growing sell-in and sell-out through distributors, retail and e-commerce partners. This is a hands-on commercial role covering partner management, forecasting, inventory health and go-to-market execution with our marketing team.
  • Own business development across Razer’s channel partners in South Asia, with a focus on driving revenue growth and a healthy sell-out pipeline 
  • Deliver against sales quotas while adhering to Razer’s sales rules of engagement 
  • Act as the main point of contact for distributors, retailers and e-commerce partners 
  • Identify, assess and appoint new distributors and partners to expand coverage in under-served South Asian markets, and negotiate commercial terms including margins, rebates and credit terms 
  • Develop the channel strategy across national and regional distributors, large-format retail and e-commerce marketplaces such as Amazon and Flipkart 
  • Drive partners to maximise sales potential through best practices, training and ongoing support 
  • Enforce pricing and channel governance across partners, including managing grey-market and parallel imports 
  • Optimise product and channel mix to improve margin and cost-to-serve 
  • Own the channel marketing and trade promotion budget, with accountability for revenue and margin performance 
  • Manage sales forecasts, order status and weekly reporting on revenue and sell-out, keeping partners and management updated and taking proactive action to keep channel inventory at healthy levels 
  • Use CRM and sell-out dashboards to streamline partner management and track performance 
  • Partner with marketing to run programmes and events that grow brand exposure, sell-through and market share 
  • Work with operations, legal and compliance teams on import requirements and product certification (e.g. BIS in India) 
  • Track competitor activity, pricing and product launches across South Asian markets 
  • Prepare internal and external presentations, reports and price quotations 

Pre-Requisites :

  • Bachelor’s degree, with 8+ years of channel sales experience in South Asia
  • Background in IT, consumer electronics or gaming peripherals preferred 
  • An established network with distributors, retailers or e-commerce marketplaces in South Asia
  • Proven track record of prospecting, building pipeline and moving opportunities through the sales cycle, including proposing, presenting and negotiating solutions
  • Experience managing a pipeline across multiple partners at once 
  • Strong written and verbal communication skills, comfortable presenting to partners and senior stakeholders
  • Strong analytical and forecasting skills, proficient in Excel and CRM tools
  • Proficient in using AI tools to analyse sales data, improve forecasting and inventory planning, and monitor competitor and market trends.
  • Willing to travel across the South Asia region as needed
  • Passion for gaming or esports is a plus

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

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