This is a remote position.
We are looking for an AI Digital Marketing Specialist for our UK-based client. The client is looking for a results-driven digital marketing professional who combines strong marketing expertise with hands-on experience in Artificial Intelligence, marketing automation, and
AI-powered campaign optimization.
The ideal candidate has practical experience using AI tools to improve digital marketing performance, streamline marketing operations, generate qualified leads, and optimize customer acquisition strategies.
Your Duties:
As an AI Marketing Specialist you will be responsible for:
- Develop and execute AI-driven digital marketing strategies across multiple channels.
- Use generative AI tools to create, personalize, and optimize marketing content, including ad copy, landing pages, email campaigns, and social media content.
- Plan, launch, and optimize paid advertising campaigns using AI-powered features and tools across Google Ads and Meta Ads.
- Leverage AI tools for audience research, customer segmentation, competitor analysis, and identifying market opportunities.
- Implement AI-powered SEO strategies, including keyword research, content optimization, search intent analysis, and content planning.
- Build and optimize automated marketing workflows for lead generation, lead nurturing,and customer engagement.
- Use AI tools to analyze campaign performance, identify trends, and generate actionable insights.
- Apply AI-driven personalization to improve customer journeys, conversion rates, and engagement.
- Experiment with AI-powered content and creative generation tools for advertising campaigns.
- Track marketing KPIs, including CAC, ROAS, CTR, CPC, conversion rates, and lead generation performance.
- Continuously test new AI marketing technologies and identify opportunities to improve marketing efficiency.
Requirements
- 2+ years of experience in Digital Marketing, Performance Marketing, Growth Marketing, or Marketing Automation.
- Hands-on experience implementing AI tools in marketing campaigns and workflows.
- Experience with AI platforms such as AdCreative.ai, Jasper, Anyword, Copy.ai, Surfer SEO, or MarketMuse
- Knowledge of AI-powered advertising, SEO, content generation, and campaign optimization
- Experience with marketing automation tools such as n8n, Make, Zapier, or Gumloop.
- Familiarity with AI creative tools such as Midjourney, Runway, HeyGen, or Adobe Firefly.
- Understanding of AI-driven lead generation, customer segmentation, and personalization.
- Ability to measure AI-driven marketing performance through KPIs such as ROAS, CAC, and conversion rates.
- Upper-intermediate or higher English proficiency.
Salary: Competitive
