Business Development Representative

Description

Sentra is the AI Data Readiness platform for enterprises deploying AI at scale. Sentra continuously discovers, classifies, and governs sensitive data across cloud, SaaS, data warehouses, and AI environments - giving security teams complete visibility into what AI systems can access, what they can expose, and where compliance violations exist. Unlike alternatives that copy data to vendor clouds or require customer-managed outpost infrastructure, Sentra provisions ephemeral scanners directly inside the customer's environment, delivering petabyte-scale classification at a fraction of the cost. Trusted by Lyft, SoFi, Munich RE, PennyMac, Glovo and others.

About The Role

We are seeking a highly motivated, results-driven Business Development Representative with a genuine passion for sales. This role involves managing both inbound and outbound efforts, requiring strong time management, efficiency, and organizational skills. You will be responsible for identifying and engaging potential clients, understanding their IT needs and challenges, and building strong relationships.

Responsibilities

• Drive outbound prospecting efforts across the UK and EMEA to generate qualified sales opportunities and build a strong regional pipeline.
• Research and identify target accounts, key decision-makers, and potential customers within enterprise organisations.
• Execute personalised, multichannel outreach campaigns through email, phone, LinkedIn, and other prospecting tools.
• Engage with IT, security, cloud, and data leaders to understand their business challenges and introduce Sentra's value proposition.
• Partner closely with EMEA Account Executives to develop account-based prospecting strategies and identify new business opportunities.
• Qualify prospective customers, uncover business needs, and schedule high-quality discovery meetings for the Sales team.
• Collaborate with Field Marketing to support regional campaigns, industry events, webinars, and follow-up activities that generate new opportunities.
• Work with Channel and Sales teams to identify and engage prospects through regional partner relationships.
• Maintain accurate prospect information, outreach activity, and opportunity details in Salesforce.
• Track and report on outbound activity, meetings booked, qualified opportunities, and pipeline contribution.
• Continuously refine messaging and prospecting strategies based on customer feedback, market trends, and campaign performance.
• Develop a strong understanding of Sentra's platform, competitive positioning, and the evolving data security and AI landscape.

Requirements

• 2+ years of experience in outbound business development, sales development, or B2B prospecting, preferably within cybersecurity, enterprise software, or SaaS.
• Demonstrated experience generating qualified meetings and opportunities through outbound prospecting.
• Strong written and verbal communication skills, with the ability to engage senior business and technical stakeholders.
• Confidence in cold calling, personalised email outreach, and LinkedIn prospecting.
• Strong research skills and the ability to identify target accounts and relevant decision-makers.
• A proactive, persistent, and results-oriented approach to sales.
• Excellent organisational and time management skills, with the ability to manage multiple prospects and priorities.
• Ability to work independently while collaborating closely with Sales and Marketing teams.
• Comfortable working in a fast-paced startup environment where priorities may evolve.
• Experience using Salesforce or a similar CRM platform.
• Familiarity with sales engagement and prospecting tools such as LinkedIn Sales Navigator, Outreach, Salesloft, or similar platforms.
• Interest in cybersecurity, cloud technology, data security, and AI.
• Experience prospecting into UK or broader EMEA markets is highly desirable.
• Willingness to travel occasionally for regional team meetings, industry events, or customer engagements.