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Associate Director of Marketing

Role overview

Qualifications

  • 5+ years of marketing experience in luxury hospitality and/or travel
  • Hands-on expertise across social media, brand management, and channel/distribution marketing
  • Direct experience with OTA channel management (Airbnb, Vrbo, etc.)
  • Fluency with AI tools (ChatGPT, Claude, etc.)

Responsibilities

  • Day-to-day leadership of the marketing team across brand, creative, and growth
  • Brand strategy, voice, and visual identity across every guest and homeowner touchpoint
  • Social media strategy and execution across Instagram, TikTok, and emerging platforms
  • Performance marketing oversight: paid social, paid search, programmatic, affiliate, and attribution

Key facts

Hard skills

Other skills

  • Hospitality
  • Team Leadership
  • Coaching

About the company

AvantStay logo

AvantStay

Vacation Rentals & Short-Term Stays

AvantStay is the premier next-generation hospitality platform redefining the way in which people travel, transact and invest in short-term rentals. AvantStay delivers a highly-curated experience customized to guests’ needs, using a proprietary tech suite to power bookings, seamlessly operationalize in-field and remote management, and activate authentic and elevated consumer touch points. AvantStay currently operates in over 140 cities, with 2,300 premier properties across their diversified portfolio, and an AUM of more than $5B of luxury STRs. In 2019, AvantStay became one of the initial twelve partners of Homes & Villas by Marriott International, and currently offers direct bookings on more than 60 OTAs. We've been recognized by industry leaders and press with awards such as: • Inc 5000 Fastest Growing Companies 4 years in a row! • Inc 5000 2021: #332 Overall • a16z Marketplace 100: #57 Overall, #6 in Travel • Skift's Short-Term Rental 250: #5 Vacation Home Manager • Top 1% Market Leader in Vacation Rental Management by Comparent • International Hospitality Institute's 100 Most Influential People in Global Hospitality and Travel for 2023: Sean Breuner & Reuben Doetsch • Built in LA Best Places to Work 2022: #59 Midsized Companies • Best Startup US: 101 Top CEOs in Hospitality

Company details

Company typeScaleup
IndustryVacation Rentals & Short-Term Stays
Company size501 - 1000

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Job description

Who we are

AvantStay delivers world class, authentic, tech-enabled short-term rental (“STR”) group experiences targeted at the millennial generation. We are venture funded and growing rapidly in the explosive $100+ billion dollar STR industry. We deliver a customized end-to-end experience that is tailored just for groups and powered with technology at every layer.

What we are looking for

We're hiring an Associate Director of Marketing to help lead and scale our global marketing function across brand, content, creative, and growth. This is a high-impact role for someone with a strong foundation in luxury hospitality and/or travel marketing. You know how to build a premium brand while driving measurable demand through paid, organic, and partner channels.

You'll own day-to-day leadership of a globally distributed team of employees and contractors — designers, copywriters, photographers, social leads, performance marketers, and agency partners — and you'll be the connective tissue between brand storytelling, channel distribution (OTAs, direct, partnerships), and revenue.

This role is for someone who is deeply fluent in AI, uses it every day to move faster and smarter, and can bring that operating leverage to a lean, high-output team.

What you'll do

  • Day-to-day leadership of the marketing team across brand, creative (content, photography, social), and growth (performance, SEO, lifecycle, CRM)

  • Brand strategy, voice, and visual identity across every guest and homeowner touchpoint

  • Social media strategy and execution across Instagram, TikTok, and emerging platforms 

  • Channel distribution marketing across 60+ OTAs

  • Integrated campaign planning tied to seasonality, market launches, new property onboarding, and the boutique hotel portfolio

  • Performance marketing oversight: paid social, paid search, programmatic, affiliate, and attribution

  • Content and photography production systems — how we capture, edit, and deploy creative at scale across 3,000+ properties

  • Team leadership across multiple time zones: coaching, performance management, and vendor/agency selection

  • Budget tracking, forecasting, and reporting to senior leadership

  • AI-native workflows across the team — deploying tools for content generation, creative production, media buying, analytics, and operational efficiency

What you'll bring

  • 5+ years of marketing experience, with meaningful time spent in luxury hospitality and/or travel (luxury short-term/vacation rentals, boutique hotels, or adjacent premium travel brands)

  • Hands-on expertise across social media, brand management, and channel/distribution marketing

  • Direct experience with OTA channel management (Airbnb, Vrbo, etc.)

  • Experience contributing to or building brands in a premium/luxury context

  • Experience managing distributed teams, contractors, and/or agency partners across creative and growth disciplines

  • Fluency with AI tools (ChatGPT, Claude, etc.) and a clear point of view on how AI reshapes a modern marketing org

Logistics

  • This role is only open to global candidates outside the United States

  • Must be able to work US business hours (Pacific, Central, or Eastern time)

  • Must have excellent written and spoken English (near-native)

  • Annual base pay: $50,000-80,000 USD, depending on location & experience

  • Bonus (15% of base pay)

  • Fully remote - work from anywhere!

  • Generous paid time off

When you join AvantStay

You’ll be doing work that matters alongside an experienced and dynamic team, transforming the way people travel and vacation. Your place within the colossal travel and real estate industries will leave you with a wealth of opportunities to feel both challenged to innovate and rewarded for your efforts. Of course, we will offer you pay and benefits, but we’re about more than that. AvantStay is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at AvantStay.

No soliciting from staffing agencies. Thank you!


Salary: 50000 - 80000 USD per year

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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