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Growth Marketing Analyst

AstroPay

Role overview

Qualifications

  • 2 to 4 years of experience in growth, lifecycle, CRM, performance or product marketing
  • Genuine curiosity and experience about why metrics move
  • Comfort navigating dashboards and analytics tools
  • Active use of AI in daily work and interest in automating processes

Responsibilities

  • Work with data every day to understand user behaviour
  • Turn insights into campaigns and experiments
  • Run initiatives end-to-end, including launching campaigns
  • Measure the impact of initiatives and iterate based on learnings

Key facts

Hard skills

Other skills

  • Collaboration
  • Curiosity
  • Communication

About the company

AstroPay logo

AstroPay

  • Financial Services
  • SME
  • 201–500
We are building the world’s best digital wallet for users that are passionate about sports and living life to the fullest. Our all-in-one super app offers a variety of thrilling features, such as a debit card, peer-to-peer transfers, instant payments, intelligent savings and investment tools, rewards, and unforgettable experiences, all wrapped up in a user-friendly interface. We strive to enhance the financial journey of our customers with our comprehensive financial solution, providing them with the fastest and most secure global service available. We will build a team of missionaries who live and breathe our mission and product, sticking to our magic formula: Passion + Action = Legacy. Our values are: Ownership We carry out projects with extreme ownership and accountability, acknowledging mistakes and gaining the respect of colleagues. Courage We are able to make tough decisions without agonizing, exhibiting candor, transparency, and good intentions. We question inconsistent actions with this attitude and give and take feedback to and from colleagues at any level. Speed Being relentlessly focused on turning ideas into reality, we get things done. We are able to make quick decisions, and take informed risks. Keep it simple We reduce complexity and keep things simple, being concise and having coherent communication. Less is more. Deliver wow Putting the user first, we are passionate about delighting our users with our product and offering them the best experience. Our work meets the highest quality standards and each one’s ambition is to "wow" our client. Think big We are ambitious and plan to win, play to win and expect to win. We are not afraid to try things and fail. We exhibit long term strategic thinking.
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Job description

Growth Marketing Analyst We're looking for a Growth Marketing Analyst who is curious about data and wants to build with it.
This is a hands-on role for someone with a marketing background — growth, lifecycle, CRM or performance — who already looks at metrics to decide what to do next, and wants to go deeper: understand user behaviour through data and turn those findings into campaigns, experiments and automations that move business metrics.
What matters to us is that you take ownership of what you pick up, and that you grow into deciding what's worth building and why.


What you'll do
  • Work with data every day. Navigate dashboards, segment users and look at funnels, cohorts, activation, retention and churn to understand what's happening and why. SQL is a plus, not a requirement.
  • Turn insights into campaigns. Go from a finding to a hypothesis, define the KPI you want to move, and build the campaign or experiment to move it.
  • Run initiatives end-to-end. Launch campaigns to activate users, drive product adoption, improve retention and win back churned users.
  • Measure what you ship. Look at whether an initiative actually generated impact, learn from it and iterate.
  • Automate what's repetitive. Use AI and no-code tools to speed up your own workflow, from analysis and research to building and executing.
  • Work across teams. Collaborate day to day with Product, Data, CRM and Design to get things shipped.
  • Share what you find. Explain opportunities, results and trade-offs clearly to your team and to stakeholders.

What we're looking for
  • 2 to 4 years of experience in growth, lifecycle, CRM, performance or product marketing.
  • Genuine curiosity and experience about why metrics move, and comfort working with numbers.
  • Experience building or executing campaigns across activation, engagement, retention or reactivation.
  • Comfort navigating dashboards and analytics tools.
  • Ownership of your own projects: you follow through on what you pick up.
  • Bias toward shipping and iterating rather than over-planning.
  • Active use of AI in your daily work, and interest in automating how things get done.

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