Meta Ads Operations Coordinator Part-Time for a DTC brand (US-Based/Remote)

Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located.

About the company
Our client is a direct-to-consumer protective gear brand built for action sports: mountain biking, motocross, and snow sports. They design and sell CE Level 2 certified equipment for riders who want real protection without giving up style. Their growth runs on a high-output creative engine: a whitelisted creator program, an in-house AI creative team, and an external senior media buyer who launches and scales what the team builds.

We're looking for a highly detail-oriented Meta Ads Operations Coordinator to manage creative tracking, quality control, and production coordination for a fast-growing DTC brand. You'll ensure every creative asset is accurately tracked, reviewed, and delivered on time before launch.

This is a hands-on, execution-focused role requiring strong Meta Ads knowledge, organizational skills, and exceptional attention to detail.

Key Responsibilities

• Maintain accurate creative trackers, including naming conventions, funnel stages (TOF/BOF), product codes, and asset links.
• Review and quality-check UGC videos, static ads, and ad copy before approval.
• Coordinate with creators, editors, designers, and AI creative teams to ensure timely deliveries.
• Track creator quotas, monthly deliverables, and retainer counts accurately.
• Ensure creative assets and tracking spreadsheets align with live Meta campaigns.
• Support creative testing workflows, ad preparation, and eventual Meta ad uploads.
• Identify errors, resolve discrepancies, and maintain accurate production records.
• Leverage AI tools to improve operational efficiency while verifying accuracy.

Requirements

• 1+ year of experience in Meta media buying, ad operations, or creative operations for a DTC/e-commerce brand or performance marketing agency.
• Strong understanding of Meta Ads Manager, campaign structures, naming conventions, funnel stages, and creative testing.
• Experience reviewing and managing UGC videos, static ads, and high-volume creative workflows.
• Advanced proficiency in Google Sheets/Excel, including formulas, tracking, and data validation.
• Experience coordinating UGC creators, editors, and creative production deadlines.
• Experience tracking creator deliverables, quotas, payments, or retainer reconciliations.
• Hands-on experience with AdManage.ai, Motion, Triple Whale, or comparable ad operations/analytics platforms.
• Proficiency with AI tools such as Claude or ChatGPT, including validating AI-generated outputs.
• Experience using Slack, Google Drive, and project management tools
• Exceptional attention to detail, organization, and ability to follow established processes independently.
• Strong written and spoken English.
• Details
• Part-time, 4 hours per day, Monday to Friday
• Your 4-hour shift must fall within 5:00 PM to 1:00 AM PST, the same shift every day
• Fully remote

Benefits

• Work From Anywhere
• Salary paid in US$
• International Brands Exposure