Implus Footcare, LLC is an industry-leading global consumer packaged goods company with 16 brands in fitness and athletic performance, movement and flexibility, lifestyle hosiery and footwear accessories, and outdoor. Our product categories are sold in over 80,000 retail locations worldwide. Implus is headquartered in Research Triangle Park in Durham, NC with locations in the United States, Australia, Canada, Europe, Hong Kong, South Africa, and Japan. Our brand family includes SKLZ, Perfect, Balega, TriggerPoint, Harbinger, RockTape, Sport-Brella, Yaktrax, DryGuy, Little Hotties, Sof Sole, Spenco, Airplus, SofComfort, ForceField, and Sneaker Balls.
At Implus we are committed to creating and sustaining an inclusive culture. We encourage & value different perspectives and are seeking a Field Service Representative who shares our commitment to inclusivity and enjoys working collaboratively with colleagues from diverse backgrounds.
POSITION SUMMARY:
The Balega Field Service Representative is a motivated self-starter who will lead and execute seasonal go-to-market, field service, and direct sales strategies within the assigned territory, primarily Ontario, Canada, with coverage of select accounts in New York. The role will focus on technical representation and service for approximately 22 Running Room stores in Ontario, as well as other run specialty shops, while also carrying support responsibility for approximately 15-20 independent accounts in Ontario. This role will foster growth, excitement, and awareness within the community by conducting education, promotion, social media posts, merchandising, and account development activities for Balega, Implus, and its products. The Balega Field Service Representative will establish meaningful and lasting relationships with retailers, community partners, and consumers; support the management of assigned independent accounts; and drive sell-through of Balega products to increase market share. This role is ideal for someone who loves being on the road and enjoys connecting with people. Frequent travel to assigned accounts, designated consumer events, races, and weekend activities is an essential function of the position. Remote (Home-Based) - Ontario, Canada.
Essential Job Function:
- Support retailers through in-person visits, demos, working the sales floor, and partnering for local expos
- Work with local rep to develop and execute account growth plans that balance sell-in opportunities with field service activities that support sell-through
- Maintain accurate account, opportunity, order, and sales activity information and communicate risks, opportunities, and customer feedback to sales leadership and local rep
- Collaborate with internal sales, customer service, marketing, and operations teams to meet account needs and ensure a consistent customer experience
- Conduct clear and persuasive product presentations to educate and motivate retail staff and customers
- Engage with community and retail partners to create excitement and brand awareness around Balega (and TriggerPoint / RockTape as appropriate)
- Implement merchandising or promotional activations with product and POP
- Serve as the primary technical field representative for approximately 22 Running Room stores in Ontario, providing product education, staff training, in-store support, and sell-through activations for Balega and other assigned Implus brands as appropriate
- Represent Balega at local (and select national and US Based) events, races, and expos – such as Disney in Florida)
- Complete detailed and accurate field activity reports turned in immediately after field visits
- Maintain organization and appearance of field assets and product samples
- Uphold fiscal responsibility by managing travel, expenses, promotional material, and seeding budget
- Ensure in-field activities align with seasonal go-to-market strategies and sales goals established by the leadership team
- Strategize with Sales Reps to create a service plan to support brand growth in assigned territory
- Collaborate with other members of the Field Service Team to create and implement unique education initiatives and activations
- Be the “eyes and ears” of the company: collect and relay feedback on Balega products, competitor brands, and industry trends being seen while visiting accounts and attending events
- Bring your experience, ideas, and unique perspective to the team to contribute to the continued growth and success of The Field Service Team and Balega
- Provide Social Media content for review and posting by our Social Media Manager through proper networks
- This role requires frequent travel throughout Ontario, with travel to select accounts in New York, based on assigned account priorities, designated consumer events, races, and business needs. It does require working on weekends. Other seasonal travel to support US Based Expos is required
- Up to 60% travel, with peaks in Spring, Summer, and Fall
Minimum Qualifications: Knowledge/Skills/Abilities
- 2-3 years of experience in marketing, sales, run specialty, or outdoor specialty
- Familiarity with the Balega product line
- Strong time management, planning, and organizational skills
- Excellent written and verbal communication skills
- Ability to work well independently, as well as within a team
- Experience working directly with consumers, fitting, and selling technical footwear, insoles, and socks
- Proficient in Microsoft applications including Outlook
- Self-motivated with the desire to show initiative and be proactive
- Demonstrated ability to build customer relationships, identify sales opportunities, and manage follow-through from initial outreach through order completion
- Ability to balance field service priorities with direct sales goals across a focused account base
- Valid driver's license, reliable transportation, and ability to travel across the assigned territory, including frequent cross-border travel
- Location requirement: Remote (Home-Based) - Ontario, Canada, with the ability to travel throughout Ontario and to New York
Education & Experience:
A bachelor's degree in a related field of study OR 2 years of experience and professional achievements, ideally in marketing/sales and/or Run/Outdoor Specialty.
Relevant Working Conditions & Physical Demands:
- Frequent travel throughout Ontario (typically 2-3 days per week and weekends), with strategic travel to select accounts in New York and cross-border travel to US Based Events as business needs require.
- Observe/Identify: The ability to observe details at close range (within a few feet of the observer).
- Hearing: Ability to effectively communicate with co-workers, customers and vendors.
- Operate: Write, type and use the telephone, copier, and computer systems.
- Stationary position: Must be able to remain in a stationary position 50- 75% of the time.
- Mobility: Occasionally move about inside the office to access file cabinets, office machinery, attend meetings, etc.
- Communicate: Ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.
- Move/Transport: Ability to occasionally move boxes weighing up to 25 lbs. for various needs with or without accommodations
- Exposed: Standard climate-controlled office setting and Outdoor Events
Implus is an Equal Opportunity/Affirmative Action Employer and committed to creating a diverse and inclusive company culture. All qualified applicants will receive consideration for employment without regard to race, color, religion/belief, sex, national origin, gender identity, sexual orientation, age, protected veteran status, disability status, or any other protected status under the law. Individuals needing a reasonable accommodation should contact hr@4implus.com.
