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Digital Marketing & Content Specialist

PlanIT Group, LLC

Role overview

Qualifications

  • Bachelor's degree in Marketing, Digital Marketing, Communications, Business, Information Systems, or a related field
  • 4+ years of hands-on digital marketing experience in an enterprise organization or large agency environment
  • Demonstrated experience in content management, SEO, analytics, and digital platform operations
  • Relevant certifications (Google Analytics, Google Ads, SEO tools) are a plus

Responsibilities

  • Executes assigned work with defined guidance and priorities
  • Supports content, SEO, analytics, and platform initiatives
  • Follows established processes, standards, and governance
  • Collaborates effectively with cross-functional stakeholders

Key facts

Hard skills

Other skills

  • Collaboration
  • Problem Solving

About the company

PlanIT Group, LLC logo

PlanIT Group, LLC

Staffing & Recruiting

PlanIT Group is an IT and engineering professional services company which provides top-tier talent to various commercial and government customers. We also provide systems and IT infrastructure integration which allows us to bring the talent and manage the implementation. At PlanIT Group, we pride ourselves on being extremely agile, innovative, and forward thinking. At PlanIT Group, we specialize in sourcing and matching skilled professionals to meet the dynamic demands of the digital landscape. With a focus on precision and expertise, we connect companies with the right individuals, driving innovation, and success in the ever-evolving world of technology. Our customers engage us to create solutions to complex mission challenges, and PlanIT delivers. Innovation. Integration. Integrity.

Company details

IndustryStaffing & Recruiting
Company size51 - 200

Links

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Job description

Qualifications
  • Bachelor's degree in Marketing, Digital Marketing, Communications, Business, Information Systems, or a related field (or equivalent practical experience).
  • 4+ years of hands-on digital marketing experience in an enterprise organization or large agency environment.
  • Demonstrated experience in content management, SEO, analytics, and digital platform operations.
  • Relevant certifications (Google Analytics, Google Ads, SEO tools) are a plus.
  • Experience supporting multi-brand, multi-market, or global digital ecosystems preferred.

Role Leveling & Expectations

The Digital Marketing & Content Specialist (SEO, CMS, Analytics) role is structured as a multi-level individual contributor position. All levels share the same core responsibilities outlined above. Differentiation between levels is based on scope, autonomy, complexity, and impact, not on fundamentally different duties.

Associate Digital Marketing & Content Specialist
  • Executes assigned work with defined guidance and priorities
  • Supports content, SEO, analytics, and platform initiatives
  • Follows established processes, standards, and governance
  • Escalates complex issues or decisions as appropriate
  • Builds foundational proficiency across required platforms and tools

Digital Marketing & Content Specialist
  • Independently executes core responsibilities with minimal oversight
  • Manages multiple concurrent initiatives within defined scope
  • Applies judgment to optimize content, SEO, and digital experiences
  • Identifies issues, recommends improvements, and implements solutions
  • Collaborates effectively with cross-functional stakeholders

Digital Marketing & Content Manager
  • Leads complex or high-impact initiatives within the role's scope
  • Serves as a subject matter resource and mentor to peers
  • Proactively identifies opportunities to improve performance, processes, or governance
  • Operates with a high degree of autonomy and accountability

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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