Salted Stone, a fast-paced, full-service digital marketing agency, is looking for a Senior HubSpot Solutions Strategist to join our growing team. Our mission is to empower growth-minded companies through creative solutions combined with smart technology. We believe nothing is impossible and always solve for the customer. We aim to attract, engage, and develop exceptional people and, in turn, deliver distinctive, lasting improvements for our customers. This is a mid-to-senior-level full-time position reporting to the Director of Solutions on our Solutions Architecture team (commonly known as Technical Marketing elsewhere).
The Senior HubSpot Solutions Strategist provides comprehensive support to the solutions team, possessing complete knowledge and deep understanding of specialized areas, principles, and practices within their professional discipline. They quickly assess problems & come up with best-in-class plans to solve them. In resolving a wide array of issues, they employ creative & technical solutions. This role represents HubSpot solutions expertise, representing a fully qualified, experienced professional in a mid- to late-career position.
Ideal candidates enjoy working directly with our clients and internal team to lead engagements from a technical standpoint (think: ideation up to execution), are organized, great communicators, and aren’t afraid to tackle challenges head-on! Though this is largely a client-facing role, you won’t be responsible for the day-to-day management of client needs and requests (that’s what we have our Client Services team for).
Job Responsibilities
- Execute and deliver all elements of the Salted Stones Solutions Team Product offerings consistently and efficiently (Data Migration, Portal Strategy, and HubSpot Onboarding, including Marketing Hub, Sales Hub, Service Hub, etc.)
- Lead process and workshops to design CRM system setups and optimization on HubSpot, including mappings, technical data strategy, general process, and lead flow.
- Map out the sales processes and data management requirements of the new CRM infrastructure.
- Interact directly with and provide a translation layer to technically oriented marketers and software developers, internally and on the client side.
- Contribute to client-facing calls, providing technical expertise and a complete understanding of tools to help clients understand and use offerings effectively.
- Develop client-facing supporting documentation and processes for new technology configurations, customizations, and functionalities.
- Execute assigned tasks with a high degree of quality and on time.
- Provide accurate time estimates for your work, work within timelines and budgets, and other applicable project management concerns.
- Contribute to the continuous improvement of the team by identifying areas for optimization, streamlining processes, and implementing innovative solutions.
- Train other team members on all Salted Stone's Solutions Team Product offerings (Onboarding, Data Migration, Portal Strategy) and be a support for others as they work through delivering the services.
- Work closely with the development team (both internally and externally) to connect existing systems to HubSpot
- Be able to generate a standard ERD for either existing or proposed integration structure
- Leverage understanding of data structures to provide recommendations and implementation of systems setup
- Be able to discuss 1st party, 3rd party, and Middleware integration solutions
- Troubleshoot integration and data problems
- Serve as the Subject Matter Expert (SME) to support and drive new sales and upsell opportunities.
- On sales calls, demonstrate understanding of Salted Stones Solutions Team Product offerings in a way that demonstrates values
- Ask relevant questions to prospects that pinpoint pain points and challenges in a way that will open up value proposition questions
- Post-call, provide recommendations tothe sales team about which tiers of what offerings would be helpful to the prospect, and why
- As needed, provide language to the sales rep that can be used in SOW as needed
- Leverage pricing calculator to meet budget targets and generate any needed pricing information.
Required Competencies
- Successful experience in a Solutions Strategy, Technical Marketing, Marketing/Revenue Technologist, Marketing/Revenue Operations, etc., role (agency experience a plus); ideally suited for mid- to late-career level
- Previous agency experience in a client-facing role.
- Proven track record and advanced experience with HubSpot (Sales Hub, Marketing Hub, Service Hub, CMS Hub, Operations Hub, Commerce Hub)
- Excellent organizational skills and the ability to drive and participate in multiple client engagements at once
- Strong technical writing skills & documentation skills, primarily for the creation of compelling client-facing deliverables
- Ability to confidently communicate with clients regularly.
- Excellent project management, organizational, and time management skills; and you're comfortable managing multiple projects (budgets, timelines, personalities) simultaneously.
- Advanced Understanding and/or direct experience with Google Analytics, Databox, and similar analytics tools.
- Advanced understanding and/or direct experience with Google Tag Manager
- Advanced knowledge of marketing and sales automation tools, business intelligence tools, data enrichment tools, etc.
- Advanced Experience with SEM/SEO tools. (Example: Screaming Frog, Google Analytics, Google Search Console, Yoast, etc.)
- Advanced experience architecting and building scalable marketing, sales, and service operations systems, specifically using HubSpot.
- Ability to analyze opportunities to deploy creative solutions and automation that streamline productivity, reporting, and the customer experience.
- Technical knowledge of marketing and sales automation tools, business intelligence tools, data enrichment tools, etc.
- Hands-on experience with other MATs (Eloqua, Salesforce Marketing Cloud, etc.)
- Experience with other Marketing/Sales/CS Ops point solutions tools. Examples: Intercom, Drift, Zendesk, etc.
- Proficiency in IPAAS software (e.g., Zapier, Automate.io, etc.) and middleware.
- General understanding of global data privacy laws and requirements, such as GDPR.
- Experience with Data Visualization tools and platforms. (Examples: Domo, Salesforce Einstein, Snowflake, Tableau, Grow, etc.)
- Experience building conversational (chatbot) flows using Intercom or Drift.
S2 General Requirements
- Team player. Friendly, authentic, collaborative, and makes an effort with relationships (the S2 team, clients, HubSpot). Shows care and respect for those around them and themselves. Live our Values.
- Growth mindset. Prioritizes learning and self-improvement. Shows motivation and dedication to growth, personally and professionally.
- Agile. Adapts to changing priorities and conditions, complexity, and change.
- Proactive. Demonstrates tenacity and acts without being told what to do. Brings new ideas to S2. Finds solutions and opportunities, not just problems.
- Prioritises communication - Clear, transparent, and consistent with communication across your team and manager, with other teams, and with clients. If in doubt, over-communicate! Isn’t afraid to call out and help correct mistakes before they impact the team or the business.
- HubSpot-centric. HubSpot is at the center of most work at Salted Stone. Not everyone has to be a HubSpot expert to work here, but everyone needs to have a baseline interest and understanding.
You’ll enjoy working:
In a fully remote role. We’re set up to hire in CA, CO, ID, LA, MI, NC, NM, NV, PA, TX, and WA. Your new Leader is located in ID (MST time). Our wider team is spread across North America, Australia, Ireland, India, and the Philippines, so there may be times that we ask you to flex your schedule to allow for collaboration with different time zones. This flex goes both ways.
Benefits
Our North American team enjoys:
- Company-paid health insurance
- 401k match up to 4%
- Access to free Financial Advisors & Coaching
- Birthday Leave (an additional paid day off)
- Holisticly wellness benefits (think access to subscriptions like Audible, MasterClass, and Calm)
- Pandora Plus membership
- Regular Culture Committee initiatives
- Fully flexible, remote work
- Company-provided laptop
Application process
- Resume review
- Initial call with the Recruitment Team
- Full interview with the hiring Director & Executive Regional Director, NA
- Practicum for select applicants
- Reference checking
The base annual salary for this position will be between $114,300 - $132,000, depending on the successful applicant's relevant skills and experience.
Compensation: $114,300 - $137,280
