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Senior Paid Media Strategist (Meta + Google)

Role overview

Qualifications

  • 4+ years hands-on paid media experience
  • Deep Meta expertise
  • Deep Google expertise
  • 2+ years of client-facing experience

Responsibilities

  • Own Meta and Google strategy and execution for DTC accounts
  • Manage $100K+ per month in spend per account
  • Lead the paid media portion of client calls
  • Mentor junior buyers and act as the QA gate for work

Key facts

  • Remote from: Canada
  • Freelance
  • Senior (5-10 years)
  • Paid Media Specialist
  • 48 - 66K yearly
  • English

Hard skills

Other skills

  • Communication
  • Team Leadership
  • Problem Solving

About the company

MVR Digital logo

MVR Digital

Digital Marketing & SEO Agencies

MVR Digital is a performance marketing agency built on a principle that matters: your brand deserves strategic thinking across the entire customer journey, not piecing together disconnected tactics. We're an all-senior team that handles everything from acquisition to retention, treating each channel as part of a cohesive growth system rather than isolated campaigns. Our core strength is paid media across Meta, Google, TikTok, Pinterest, Reddit, and emerging platforms, but we've built our agency around the reality that sustainable growth requires more. That means SEO and organic search strategies that compound over time. Email marketing that turns customers into repeat buyers. Influencer and UGC partnerships that build authentic social proof. Creative capabilities spanning video, animation, and design that keep your brand fresh across every touchpoint. And the data infrastructure to tie it all together so you actually understand what's driving results. Recognized as an ADWEEK Fastest Growing Agency, we've developed deep expertise in categories that demand sophisticated, coordinated approaches: luxury goods, skincare and beauty, automotive services, and restricted verticals where creative strategy, compliance, and multi-channel execution need to work in lockstep. We don't sell transformation stories or guarantee specific ROAS. What we offer is rigorous testing, transparent reporting, and strategic oversight from people who've been doing this long enough to know that sustainable growth comes from orchestrating multiple channels intelligently, not chasing quick wins on one platform. Our clients tend to stick around for years because we're genuinely invested in building something that lasts. If you're looking for a partner who can handle the complexity of modern marketing without farming pieces out to freelancers or junior teams, let's talk about what you're building.

Company details

IndustryDigital Marketing & SEO Agencies
Company size11 - 50

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Job description

Job Overview
MVR Digital is hiring a Senior Paid Media Strategist to own Meta and Google strategy and execution for a portfolio of premium and luxury DTC brands. This is a hands-on role. You will be in Ads Manager and Google Ads daily building, testing, and scaling campaigns. You will also set the strategy, defend it on a client call, and run the projects and client relationships around the media. Clients treat you as their day-to-day lead.

About the Company
MVR Digital is a performance marketing agency with hubs in NYC, Chicago, and Denver, working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and obsessed with results.

Our Values

  • Act Like an Owner
  • Clarity over Complexity
  • Serve Clients' Best Interest
  • We Win Together, We Lose Together
  • Data-Informed, Human-Led

What You Will Do

Media strategy and execution

  • Own Meta and Google strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions
  • Manage $100K+ per month in spend per account against ROAS, CPA, and MER targets
  • Run Meta with Advantage+, CBO, and structured creative testing
  • Run Google across Search, Shopping, PMax, and YouTube, and hold a clear position on branded spend and incrementality
  • Connect creative performance to what you do in-platform
  • Support TikTok and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation

Project management

  • Own campaign launches, seasonal pushes, and testing roadmaps from kickoff to delivery, with an owner and a date on every task
  • Coordinate across creative, email, and analytics to hit launch dates
  • Keep tasks and timelines current in ClickUp without reminders
  • Flag risks to deadlines, budgets, and dependencies early, and bring options with the flag

Client service

  • Lead the paid media portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
  • Send weekly updates that are accurate, clear, and on time
  • Respond fast, set expectations up front, and close every loop
  • Catch client needs and performance issues before the client raises them

Team

  • Mentor junior buyers and act as the QA gate for Meta and Google work before it goes live

What We Are Looking For

  • 4+ years hands-on paid media, agency or high-growth brand side, with real depth in both Meta and Google
  • Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
  • Deep Google expertise: Search, Shopping, PMax structure, and Merchant Center and feed troubleshooting
  • Personally owned $100K+ monthly budgets with documented efficiency gains
  • DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
  • 2+ years of client-facing experience, including running your own client calls and weekly communication
  • Project management experience on marketing work: you have owned launches, timelines, and cross-team handoffs, and used a tool like ClickUp, Asana, or Trello
  • A record of high-touch client service, with fast response times, proactive updates, and clients who would vouch for you
  • GA4, Looker Studio, and attribution fluency
  • Fluent, confident English and strong client communication. This role is client-facing
  • Comfortable in a fast-moving remote environment with multiple accounts

Perks and Benefits

  • Paid time off
  • Paid company holidays
  • Flexible Fridays
  • Remote first collaboration
  • Quarterly performance bonus potential

Role Details

  • Full time, contract
  • Location: remote

Compensation: Contract: $4000-$5500/month USD

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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