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Lead Generation Specialist

Role overview

Qualifications

  • Bachelor's or Master's degree in Business Information, Organisational Sciences, International or Digital Marketing, International Business, Marketing Analytics, Informatics, or a related field
  • Approximately one year of relevant experience in lead generation, marketing research, data management, sales support, digital marketing, or a related area
  • Strong English communication skills and comfort working in an international environment
  • Strong interest in digitalisation, automation, and AI

Responsibilities

  • Research and identify relevant B2B companies and decision-makers for North American clients expanding into Europe
  • Assess and qualify companies and contacts based on target profiles, company fit, and client requirements
  • Review, clean, validate, and enrich lead data to ensure its accuracy and quality
  • Support digital marketing activities, including email campaigns, content preparation, website updates, and campaign execution

Key facts

Hard skills

Other skills

  • Research
  • Communication
  • Detail Oriented
  • Curiosity
  • Time Management

About the company

Silver Bell Group logo

Silver Bell Group

  • Outsourcing & BPO
  • Scaleup
  • 201–500
Silver Bell Group is providing professional BPO services to clients worldwide. Their peace of mind is our business! We bring outsourcing to a whole new level by creating a special team exclusively dedicated to each of our clients. This enables them not to bother with all the business procedures and protocols of managing the workforce and allows them to focus on their core business. With our help entrepreneurs save not only time but also on average 62% of all costs in comparison to having in-house teams. We constantly search, train, and manage the best talents, to match them with reputable entrepreneurs who shape the future of business. We believe the best talents from South and East Europe, when put in a strong positive environment with top-notch management, can help innovative start-ups worldwide achieve greatness beyond measure! We prove that every day since 2014!

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Job description

On behalf of our client, EuroDev, Silver Bell Group is looking for a motivated and detail-oriented Lead Generation Specialist to join their international team in Belgrade.

At EuroDev, work is meant to be meaningful, motivating, and enjoyable. With a mission that goes beyond business growth, EuroDev builds strong partnerships and supports North American companies in identifying and developing business opportunities across Europe.

As a Lead Generation Specialist, you will play an important role in identifying relevant business opportunities, researching potential clients, and building high-quality lead databases. You will combine your knowledge of B2B lead generation with an interest in digital marketing, business development, digitalisation, and AI.

This position offers the opportunity to develop your lead generation expertise while gaining practical experience across the wider marketing and business development process, working with international clients and modern tools.

You will be based in EuroDev’s modern office in central Belgrade, working alongside colleagues from over 25 nationalities in an open, ambitious, and collaborative environment.

WHAT YOU'LL DO

  • Research and identify relevant B2B companies and decision-makers for North American clients expanding into Europe.
  • Assess and qualify companies and contacts based on target profiles, company fit, and client requirements.
  • Review, clean, validate, and enrich lead data to ensure its accuracy and quality.
  • Build, maintain, and continuously improve lead databases in relevant CRM systems.
  • Document qualification decisions and maintain accurate lead statuses.
  • Use lead generation, CRM, automation, and AI tools to improve research quality and efficiency.
  • Support digital marketing activities, including email campaigns, content preparation, website updates, and campaign execution.
  • Connect lead generation activities with broader marketing and business development objectives.
  • Explore opportunities to automate and improve lead generation and qualification processes.
  • Continuously develop your knowledge of lead generation, digital marketing, AI, and European markets.

WHO YOU ARE

  • You hold a bachelor's or master's degree in Business Information, Organisational Sciences, International or Digital Marketing, International Business, Marketing Analytics, Informatics, or a related field.
  • You have approximately one year of relevant experience in lead generation, marketing research, data management, sales support, digital marketing, or a related area.
  • You have strong English communication skills and feel comfortable working in an international environment.
  • You are curious, detail-oriented, and comfortable working with large amounts of business and customer data.
  • You have a strong interest in digitalisation, automation, and AI.
  • You are interested in understanding the broader marketing and business development process.
  • You can manage different priorities and contribute to multiple client projects.
  • You are eager to learn, take ownership, and develop your skills in an international environment.
  • Experience with LinkedIn Sales Navigator, Apollo, CRM systems, marketing automation, or AI tools is considered a plus.

WHAT EURODEV OFFERS

  • An energetic and collaborative work environment with enthusiastic colleagues.
  • Professional and personal development opportunities in an international setting.
  • The opportunity to travel to the Netherlands.
  • The chance to work with modern lead generation, automation, and AI tools.
  • Growth opportunities within a forward-thinking marketing department.
  • 21 vacation days per year, plus 2 additional CSR days.
  • The option to work from home one day per week.


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