Digital Marketing Specialist

This is a remote position.

Digital Marketing Specialist

MedNext | Mouse Soft

Full-Time | Remote (Sri Lanka) | Australian Healthcare Technology

About Us

Mouse Soft is an Australian healthcare technology company with over 30 years of experience supporting specialist clinics, private hospitals, and day surgeries.

MedNext is our next-generation, cloud-based healthcare platform. We are looking for a creative and proactive Digital Marketing Specialist with 1–2 years of experience to help build awareness of MedNext and MedNext Eye, our ophthalmology solution.

The Role

This is a hands-on role for an early-career marketer who enjoys creating content, managing social media, and putting marketing plans into action.

You will report directly to our Chief Operating Officer (COO), with guidance from senior management and input from our product teams. Your focus will be on delivering agreed digital marketing activities, maintaining a consistent online presence, and communicating our products clearly.

Key Responsibilities

• Create engaging social media posts, newsletters, blogs, and website content.

• Maintain our LinkedIn and other company social media pages, including scheduling posts and monitoring engagement.

• Create branded graphics and simple videos using Canva or similar tools.

• Help prepare product brochures, presentations, and other marketing materials.

• Prepare and coordinate email campaigns and our seasonal newsletter.

• Keep website content accurate and up to date, and support basic SEO improvements.

• Assist with digital advertising campaigns and promotional activities for webinars and events.

• Track content and campaign performance, and suggest practical improvements.

• Work with the COO, senior management, and product teams to ensure content is accurate and consistent with our brand.

Requirements

What We’re Looking For

• 1–2 years of practical experience in digital marketing, content creation, or social media marketing.

• Strong English writing, proofreading, and communication skills.

• Experience creating and publishing content for business social media pages.

• Familiarity with Canva or similar design tools.

• Basic understanding of email marketing, SEO, and digital marketing analytics.

• Good organisational skills and the ability to follow through on agreed tasks and deadlines.

• Creativity, attention to detail, and a willingness to learn about our products and customers.

• Ability to work independently and communicate reliably within a remote team.

Skills That Would Be an Advantage

You do not need experience in every tool listed below.

• Experience using AI tools such as ChatGPT or Canva AI for content ideas, drafting, design, or improving productivity, with careful review for accuracy and quality.

• Familiarity with Zoho Campaigns or other email marketing platforms.

• Exposure to Google Analytics, Google Ads, or LinkedIn advertising.

• Basic website editing experience using Framer, WordPress, or similar platforms.

• Simple video editing skills.

• Experience marketing software, business services, or healthcare products.

Benefits

What We Offer

• Competitive salary based on experience and skills.

• Fully remote working environment.

• Exposure to the Australian healthcare technology industry.

• The opportunity to contribute directly to growing MedNext and MedNext Eye.

• Practical experience across content, social media, email, and digital campaigns.

• Opportunities to develop your skills and grow within digital marketing.

Interested in Joining Us

If you enjoy turning ideas into clear, engaging content and taking ownership of your work, we would love to hear from you.