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Senior AdTech and Digital Marketing

Role overview

Qualifications

  • 7+ years of relevant professional experience
  • Strong hands-on experience with Digital and omnichannel activation
  • Experience in digital marketing, adtech, or audience activation
  • Knowledge of consent and identity in the context of third-party identifiers

Responsibilities

  • Own and deliver solutions from requirements to implementation
  • Collaborate with cross-functional teams to translate requirements into solutions
  • Build reliable, maintainable, and production-ready capabilities
  • Identify and proactively address performance and operational risks

Key facts

Hard skills

Other skills

  • Collaboration
  • Problem Solving
  • Decision Making

About the company

Techsa FZC logo

Techsa FZC

Computer Software / SaaS

We accelerate digital transformation by providing state-of-the-art software innovations and analytics solutions, using IoT and data management platforms. Together with AI/ML, we are able to achieve a new level of sophistication and trends analysis that help customer make a better decision. At Techsa, we provide endless opportunities to our customers in multiple domains such as Water & Waste Water, Logistics, Roads & Property Maintenance. Techsa has a super team that brings together 80+ years of combined experience in entrepreneurship, software management and product development.. We help our customers gain success through our high quality solutions and make ends meet...

Company details

Company typeStartup
IndustryComputer Software / SaaS
Company size11 - 50

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Job description

This is a remote position.

We are looking for a Senior AdTech and Digital Marketing to join our team and take ownership of key areas within our technology and data platform. Owns audience activation across digital and omnichannel, how audiences are packaged and made usable by advertisers, and how performance is measured back into the data model.

Key Responsibilities

• Own and deliver solutions within the scope of the role, from requirements and technical/design decisions through implementation and continuous improvement.
• Work closely with engineering, product, data, design, and business stakeholders to translate requirements into practical, scalable solutions.
• Apply strong engineering and/or domain expertise to build reliable, maintainable, and production-ready capabilities.
• Contribute to architecture, standards, documentation, quality, and technical decision-making appropriate to the role.
• Identify performance, scalability, data quality, usability, reliability, or operational risks and address them proactively.
• Collaborate across teams to ensure solutions integrate effectively with existing systems and platform components.

Requirements


• Experience: 7+ years of relevant professional experience.
• Strong hands-on experience with: Digital and omnichannel activation, first party data activation, audience onboarding and syncs, audience taxonomy, match rates, attribution and incrementality.
• Digital marketing, adtech, or audience activation on the brand, agency, publisher, or platform side.
• Hands on running campaigns across major digital and audience platforms, including custom and matched audience uploads.
• Activating first party data: onboarding, audience syncs, identifiers, and match rate economics.
• Omnichannel orchestration, coordinating digital with CRM and direct channels.
• Attribution, test and control design, and incrementality.
• Working knowledge of consent, identity, and the shift away from third party identifiers.

Domain Requirement:
• Telco or Banking is a plus

Preferred Qualifications
• DSP or SSP hands on experience and OpenRTB mechanics.
• IAB Tech Lab audience taxonomy and seller defined audiences.
• Data monetization or audience selling.
• Data collaboration and privacy preserving audience matching.


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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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