Enterprise Sales Director- Programmatic AI

Inuvo is an AI technology company that designs, develops, and patents proprietary advertising solutions that it sells through agencies, directly to brands and integrated into advertising platforms. 

The company’s core differentiators include its large language generative AI, IntentKey, designed to locate and target online audiences without using consumer data, cookies, or identifiers and its machine learning predictive media mix AI, designed to empower CMO’s with the ability to confidently and statistically optimize advertising spend across the omnichannel.  IntentKey uncovers real-time signals from across the open web to understand what consumers are researching, considering, and preparing to buy-revealing high-value audiences earlier than traditional targeting methods. 

The Opportunity

We are looking for an experienced programmatic seller who knows how to turn relationships into meetings, meetings into opportunities, and opportunities into revenue. This is a true hunter role with an established network of agency, brand, and advertising decision makers. This is not just selling agency logos. The ideal candidate can explain the data outside of campaign targeting. This role will be driving revenue by selling data, technology, and platform capabilities that become part of a client’s broader ecosystem.

We are not looking for someone who simply maintains an existing book of business. We want a seller who knows the market, understands where budgets live, can identify the right decision makers, and has the credibility and relationships to get conversations started quickly.  Salary range for this role is $120,000 - $160,000 plus uncapped commissions.  Starting pay offered will be determined based on various job related factors including, but not limited to market demands, locations, internal salary ranges, applicant’s skills, prior relevant experience, certain degrees or certifications, etc.

What You'll Do

• Hunt and close new business with agencies and brand-direct advertisers.
• Build your own pipeline through outbound prospecting, strategic networking, partner referrals, and creative lead follow-up.
• Own the full sales cycle from discovery to partnership.
• Pitch compelling data driven solutions tailored to client needs.
• Deliver results by meeting or exceeding revenue quota.
• Maintain strong pipeline and reliable forecasting in Salesforce.
• Stay abreast of technology in the AI, programmatic, data, media and digital spaces to have productive conversations with a variety of decision makers in different verticals.
• Collaborate with account management and ad operations to drive business outcomes.

• 10+ years of experience in programmatic advertising sales.
• 5+ years of experience in enterprise sales, strategic partnerships, data sales, SaaS, adtech, martech, or platform solutions.
• Proven history of selling six-figure or larger deals.
• Proven success with enterprise or strategic accounts.
• Ability to sell beyond media buyers into product, data, strategy, and executive stakeholders.
• Experience with longer sales cycles.
• Ability to build pipeline where the buyer may not already have a defined budget.
• Ability to create a deal, not just chase an RFP.
• Proven quota attainment.
• Experience selling into verticals like CPG, retail/ecomm, travel, auto, finance, healthcare, government, etc.
• Existing relationships with holding companies, independent agencies, and mid-market/enterprise brands.
• Negotiation and contracting comfort.
• Ability to run a consultative sales process and multi-thread deals with senior stakeholders.
• Comfortable with outbound prospecting and working leads with urgency and follow-through.
• Self-motivated, driven, initiative-taker, capable of working independently.
• Expert level communications skills – written, verbal and in-person.
• Able to decipher data and summarize salient points.
• Experience with pilot-to-enterprise expansion models.
• Strong consultative discovery skills.
• Ability to translate data/technology into business value.
• Experience with Salesforce.
• Excellent deck building and presentation skills.

You'll Be Especially Successful Here If You

• Already know who you want to call in your first 30 days.
• Can get a meeting because people in the industry know and trust you.
• Know the difference between having a large LinkedIn network and having relationships that actually create business.
• Understand how to move between managed service, platform, media, and data conversations depending on the client's needs.
• Enjoy creating business rather than inheriting it.
• Are comfortable selling both tactical campaign opportunities and larger strategic partnerships.
• Know when to educate, when to consult, and when to ask for the deal.
• Measure success in pipeline created, meetings held, deals closed, and revenue generated.