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Student Counselor (Admissions & Sales)

Role overview

Qualifications

  • Bachelor's Degree
  • 2–5 years of experience in Educational Counseling, Admissions, Sales, Career Counseling, Customer Relationship Management
  • Experience with educational institutions is preferred
  • Candidates from Training Institutes, Colleges, EdTech Companies, Overseas Education Consultants, Professional Certification Institutes, Skill Development Centers will be preferred

Responsibilities

  • Manage inquiries and counseling for prospective students and parents
  • Conduct follow-up calls and achieve enrollment targets
  • Maintain accurate CRM records and schedule counseling sessions
  • Convert inquiries into enrollments and explain admission procedures

Key facts

Hard skills

Other skills

  • Sales
  • Communication
  • Negotiation
  • Social Skills
  • Listening Skills
  • Friendliness

About the company

Business Financial Group logo

Business Financial Group

Accounting

Providing accounting, payroll, tax preparation, tax planning for the technically adept micro and small business owners and independent contractors.

Company details

Company typeTPE
IndustryAccounting
Company size11 - 50

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Job description

This is a remote position.

Student Counselor (Admissions & Sales)

Location: Kochi, Kerala (Work from Home with Office Visits)
Employment Type: Full-Time
Reports To: Operations Manager

About BFG Tax School

BFG Tax School is an industry-focused training academy established by Business Financial Group (USA), designed to prepare students for careers in U.S. Accounting, Taxation, Bookkeeping, Payroll, and Financial Operations.

Unlike traditional educational institutions, our programs focus on practical, real-world training that prepares students to work with U.S. CPA firms and accounting organizations.

We are looking for a passionate and energetic Student Counselor who enjoys interacting with students and parents, guiding them through career decisions, and helping them enroll in programs that can transform their future.

Position Summary

The Student Counselor will be responsible for managing inquiries, counseling prospective students and parents, conducting follow-up calls, handling admissions, and achieving enrollment targets.

Most work can be performed remotely; however, the counselor must be available to meet students and parents at our Kochi office whenever required.

Key Responsibilities

Lead Management
  • Contact all new inquiries promptly.

  • Respond to website, WhatsApp, email, phone, and social media leads.

  • Qualify prospective students.

  • Understand career goals.

  • Explain available courses.

  • Maintain accurate CRM records.

  • Schedule counseling sessions.

Student Counseling

Help students understand:

  • Career opportunities.

  • U.S. Accounting industry.

  • Tax School curriculum.

  • Learning methodology.

  • Placement assistance.

  • Internship opportunities.

  • Expected salary ranges.

  • Career growth path.

Guide students toward selecting the right program.

Parent Counseling

Many enrollment decisions involve parents. The counselor should:

  • Explain course value.

  • Discuss career opportunities.

  • Address concerns.

  • Explain fees.

  • Explain payment plans.

  • Build confidence in BFG Tax School.

Sales & Admissions
  • Follow up with prospective students.

  • Convert inquiries into enrollments.

  • Explain admission procedures.

  • Coordinate documentation.

  • Assist with fee collection.

  • Meet monthly enrollment targets.

Office Meetings

Although this is primarily a remote role, the counselor must:

  • Meet students and parents at the Kochi office.

  • Conduct one-on-one counseling sessions.

  • Participate in admission events.

  • Attend seminars and orientation programs when required.

CRM Management

Maintain complete records of:

  • Lead source.

  • Follow-up history.

  • Counseling notes.

  • Student status.

  • Payment status.

  • Admission status.

Required Skills

  • Excellent English communication.

  • Fluent Malayalam.

  • Good Hindi is a plus.

  • Strong interpersonal skills.

  • Friendly personality.

  • Persuasive but not pushy.

  • Good listening skills.

  • Professional appearance.

  • Strong follow-up ability.

  • Comfortable using CRM systems.

  • Microsoft Office / Google Workspace proficiency.

Qualifications

  • Bachelor's Degree.

  • 2–5 years of experience in:

    • Educational Counseling

    • Admissions

    • Sales

    • Career Counseling

    • Customer Relationship Management

  • Experience with educational institutions is preferred.

Preferred Experience

Candidates from:

  • Training Institutes.

  • Colleges.

  • EdTech Companies.

  • Overseas Education Consultants.

  • Professional Certification Institutes.

  • Skill Development Centers.

will be preferred.

Key Performance Indicators (KPIs)

Daily
  • New Leads Contacted.

  • Follow-up Calls Completed.

  • WhatsApp Conversations.

  • Counseling Sessions Scheduled.

Weekly
  • Office Meetings Conducted.

  • Parent Meetings.

  • Applications Received.

  • Admissions Closed.

Monthly
  • Enrollment Target Achieved.

  • Conversion Rate.

  • Revenue Generated.

  • Student Satisfaction.

  • CRM Data Accuracy.

Compensation

Fixed Salary

₹30,000–₹45,000 per month (based on experience).

Performance Incentives
  • Enrollment bonus per student.

  • Monthly enrollment achievement bonus.

  • Quarterly performance bonus.

This creates strong motivation while keeping a reasonable fixed cost.

Work Schedule

  • Monday–Saturday.

  • Standard office hours.

  • Flexible work-from-home arrangement.

  • Required to travel to the Kochi office for scheduled counseling sessions, orientation events, seminars, and parent meetings.

What Success Looks Like

A successful Student Counselor will:

  • Respond to every lead quickly.

  • Build trust with students and parents.

  • Consistently achieve enrollment targets.

  • Maintain excellent follow-up discipline.

  • Represent BFG Tax School professionally.

  • Deliver an outstanding admissions experience from the first inquiry through enrollment.

Suggested Sales Process

To maximize conversion rates, we recommend this admissions pipeline:

  1. Lead generated (Website, WhatsApp, Facebook, Instagram, Referral, Walk-in).

  2. Contact within 15 minutes during business hours.

  3. Initial qualification call (10–15 minutes).

  4. Schedule an online or in-person career counseling session.

  5. Send course brochure, fee details, and success stories.

  6. Follow up within 24 hours.

  7. Arrange a parent meeting if needed.

  8. Address objections and discuss payment options.

  9. Collect the application and enrollment fee.

  10. Complete admission, welcome the student, and hand off to the academic team.

This structured approach fits well with our plan to build BFG Tax School as a premium career-focused academy rather than a traditional tuition center.





Skill set
Student Counseling, Admissions, Sales, Lead Management, Lead Conversion, CRM, Communication, Parent Counseling, Follow-up, Negotiation, Customer Handling, Target Achievement
Salary: 30000K -45000K

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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