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Brand Manager

Role overview

Qualifications

  • 5+ years of experience in brand management or relevant experience
  • Strong financial acumen
  • Experience leading cross-functional teams
  • MBA preferred, but not required

Responsibilities

  • Lead the development and implementation of strategic initiatives
  • Develop and coach a team of Assistant Brand Managers
  • Translate insights into actionable marketing strategies
  • Manage and manipulate profit and loss to deliver profitable results

Key facts

  • Remote from: Ohio (USA)
  • Full time
  • Brand Manager
  • English

Hard skills

Other skills

  • Financial Acumen
  • Influencing Skills
  • Entrepreneurship
  • Curiosity
  • Team Building
  • Collaboration

About the company

The Scotts Miracle-Gro Company logo

The Scotts Miracle-Gro Company

Horticulture & Nurseries

At ScottsMiracle-Gro, we believe good can grow anywhere. That’s why we’re committed to GroMoreGood™ everywhere. This purpose drives us to develop industry-leading lawn and gardening products that help people everywhere express themselves on their own piece of the Earth. It also defines how we see our responsibility to our communities, our planet, our consumers, and each other. Our associates are the heart and soul of everything we do at ScottsMiracle-Gro and our subsidiary the Hawthorne Gardening Company. By putting our associates first, we nurture a culture in which we GroMoreGood together. Since our founding over 150 years ago, ScottsMiracle-Gro has been deeply rooted in family and community. We embrace our responsibility to create a better life for our associates and consumers. When you join us, you grow professionally and challenge yourself in new ways. You work on some of America’s most trusted and recognized brands. You have opportunities to attain your physical, financial and personal best. You give back. You become an important member of a passionate team that lives out its values every single day. Our purpose to GroMoreGood is a clear path forward for our company, one that pushes us to innovate for the future, think bigger and be better. We hope you will join us!

Company details

Company typeXLarge
IndustryHorticulture & Nurseries
Company size5001 - 10000

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Job description

Here at ScottsMiracle-Gro there is no such thing as a typical day. Our culture is constantly energized by new and exciting growth opportunities and at a rapid pace. Below are details on an open job. If the role interests you and you would like to be considered we encourage you to apply!


We are looking for a Brand Manager who will grow at our Corporate Office, Marysville, Ohio.

A successful Brand Manager at Scotts is the ‘hub of the wheel’ of their business unit--owning a prestigious national brand. Our Brand Managers are strategic leaders, responsible for delivering both top line growth and profitability for their business. From utilizing insights to create impactful innovation, to crafting breakthrough marketing programs to drive awareness and conversion, our Brand Managers ensure we keep our consumers at the heart of everything we do.

Every day you will:

  • Lead your brand and cross-functional partners through the development and implementation of strategic initiatives that drive your business for the short and long term.
  • Navigate uncertainty and lead with agility to win in a rapidly-evolving consumer & customer landscape.
  • Develop your team—our brand managers are stewards of our marketing talent bench. You are responsible for coaching and leveling up the Assistant Brand Managers.

To thrive in this role you must:

  • Understand modern brand building in a fast-paced CPG environment. You have experience balancing competing priorities, and quickly translating insights into actionable marketing strategies.
  • Have strong financial acumen and understand the levers to pull to properly manage & manipulate your P&L to deliver profitable results.
  • Have experience leading a cross-functional team (Sales, Supply Chain, R&D, etc.), with strong influencing skills to manage vertically and horizontally throughout the organization.
  • Be willing and eager to get your hands dirty—you have demonstrated a relentless bias for action and owner’s mentality.
  • Have an enterprise mindset—a keen ability to understand how your work fits into and enhances the broader company objectives.
  • Be curious. You turn over new rocks and look around corners. You challenge the status quo--seeking out new ways to drive growth.
  • Be an outstanding storyteller—quickly and succinctly distill complex data to tell a story.
  • Have 5+ years of experience in brand management of escalating responsibility, or other relevant experience. MBA is preferred, but not required.

What makes this role unique from others:

  • Your entrepreneurial mindset is encouraged—you’ll have the ability to define new opportunities and champion those ideas directly to senior leadership.
  • Unlike heavily matrixed organizations, you will get true general management experience here—operationally owning your business.
  • We have a unique, competitive yet collaborative company culture—we move fast, give honest feedback, and play to win.

What we do for our associates (just to list a few cool ones):

  • Offer extremely competitive benefits including: Health, Dental and Vision coverage.
  • Onsite wellness center which includes: 24,000 sq. ft. fitness center, Walgreens pharmacy and Doctor’s office.
  • Nutrition reimbursement program (up to $200 per associate and per spouse)
  • First day of hire, 401K match (up to 7.5%) and discounted stock purchasing program (15% discount).
  • Our commitment to diversity and inclusion includes four employee resource groups: Scotts Women’s Network, Scotts Black Employee Network, Scotts Veterans Network and Scotts Young Professionals.
  • 13 SMG paid holiday days and generous vacation policy.
The starting budgeted pay range for this role will generally fall between $125,000.00 - $147,100.00 per year. Scotts will consider various factors in determining the actual pay including your skills, qualifications, experience, and geographical location.In addition to the determined base salary, this role is also incentive eligible under our corporate bonus programs.For remote roles where the final candidate resides in Alaska, California, Colorado, Illinois, New York, Oregon or Washington, state required pay thresholds will be factored into base salary.

Here at ScottsMiracle-Gro, we believe providing an enriching and engaging employee experience is what sets us apart from other organizations. We recognize our employees are so much more than just their job title so we offer programs and benefits that support them in all aspects of their lives. Wondering how we do it? Below is a glimpse of our highlight reel…

  • Our Live Total Health program provides you with options to align to your personal needs.  Selections range from medical, dental and visioncoverage for you, your spouse/domestic partner and dependents to an outstanding wellness reimbursement program to an unbelievable 401K match (up to 7.5%)as well as a 15% discount on company stock and much more

  • We know ourtalent is our most precious asset and your unique development contributes to our organization’s success now and in the future.  Career growth at our company is not always a ladder.  It’s much more like a rock climbing adventure.  Grow through exploration and experiences rather than a predictable linear path.

  • We value the importance of family. We provide access to Maven Family Planning and up to $30,000 to accommodate for adoption, fertility and surrogacy.

  • Be part of something bigger by joining one of our Employee Resource Groups focusing on diversity and inclusion, family, education and sustainability: Scotts Women’s Network, Scotts Black Employees’ Network, Scotts Veterans Network, Scotts Young Professionals, Scotts Pride Network (GroPride), Scotts Associates for a Greener Earth (SAGE), Scotts Family TREE and our Associate Boards.

  • Join a company with a strong belief in giving back to the communities where we live and work.  We have a shared passion for service and volunteerism and believe participating in community service benefits our communities and strengthens our team. 

Not interested in this role? Stay up to date on future opportunities by joining our ScottsMiracle-Gro talent communities.


Scotts is an EEO Employer, dedicated to a culturally diverse, drug free workplace.


EEO/AA Employer/Minority/Female/Disability/Veteran/Sexual Orientation/Gender Identity


Notification to Agencies:

Please note that the Scotts Miracle-Gro company does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Master Service Agreement, and specific approval to submit resumes to an approved requisition, the Scotts Miracle-Gro company will not consider or approve payment regarding recruiter fees or referral compensations.


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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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