Trade Planning Lead - Walmart - National Retail Organization

COMPANY OVERVIEW

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.​

OVERVIEW

The National Retail Organization (NRO) is seeking a Walmart Retail Trade Planning Lead (TPL) to provide the NRO and Walmart customer selling team with analytic, trade planning, and trade systems support to advance General Mill’s Partnership with Walmart across our entire portfolio. In this role you will partner with the Walmart Sr. Retail Customer Manager on end-to-end execution at Walmart. You will work closely with the NRO Business Development Operations (BDOPs) team, NRO Retail Customer Managers (RCMs), Walmart Senior Customer Managers (SCMs), Walmart Customer Team TPL/As, and Cat Mgmt. You will lead a standardized, integrated process for the planning, development, and execution of WM In store selling activities across all Customer Teams (all OU’s) to enable NRO Selling.

Strong candidates for this role will have previous experience working with the NRO, Walmart account, the ability to flex between strategic vision and execution, and strong analytics experience.

KEY ACCOUNTABILITIES

EXECUTIONAL EXCELLENCE 

1. Leads a standardized, integrated process for the planning, development and execution of WM SSRs across all Customer Teams to enable NRO selling

2. Partners with customer teams to develop offers that maximize multiple inputs to drive selling effectiveness:

• Leverages sell through data (Cat Mgmt. source) early in process
• Data led SKU mix and pallet/offer configurations
• Satisfies Walmart in store requirements: i.e. pallet heights to reach WM pricing signage, etc.

3. Develops effective and impactful offer selling materials  

• Shopper focused and data led selling insights to support offer
• Syndicated/Nielsen data to better educate everyone on our opportunities (i.e. share, growth, competitive)
• Luminate/Scintillate shopper data to drive Walmart relevance
• Evolve to store specific data into sell sheets to increase sales/impact

4. Partners with key stakeholders (RCMs, SCMs, BDOPs) to drive alignment and visibility to goals, debrief results and apply key learnings

5. Leads a standardized, integrated process for the planning, development and execution of WM SCOG across all Customer Teams (all OU’s) to enable NRO Selling

• Offer Planning
• Sell Sheet Development
• Goal/Tracking and Debrief

MINIMUM QUALIFICATIONS

• Bachelor’s Degree required
• Minimum 2 years of relevant industry experience in sales, account management, trade funding, category management or other relevant experience
• Successful demonstration of analytical skills using various data sources (e.g., Nielsen, IRI, CPM, sales data)
• Must be proficient in software packages (Microsoft Excel and PowerPoint) & internal systems (Trade Planner/AVE)

PREFERRED QUALIFICATIONS

• Experience leveraging AI tools to enhance analytics, streamline trade planning processes, and drive data-informed recommendations.
• Internal systems knowledge (Trade Planner, AVE, Engine, AFO, etc.)
• Walmart systems knowledge (Luminate, E2Open, Form Submission, Item 360, etc.)
• Willingness to relocate for future GMI career opportunities

ADDITIONAL CONSIDERATIONS

• Applicants must be currently authorized to work in the U.S. General Mills will not sponsor applicants for a U.S. work visa.
• International relocation or international remote working arrangements (outside of the US) will not be considered.

SALARY RANGE

The salary range for this position is:

At General Mills we strive for each employee's pay at any point in their career to reflect their experiences performance and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, educations, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. ​

​

Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, retirement and financial wellbeing, time off programs, wellbeing support and perks. Benefits may vary by role, country, region, union status, and other employment status factors. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance.

ELIGIBILITY

Applicants must meet a minimum 18-year age qualification.

EQUAL OPPORTUNITY EMPLOYER (EOE)​

General Mills is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, marital or familial status, status regarding public assistance, or membership or activity in a local human rights commission.

REASONABLE ACCOMMODATION REQUEST

If you need to request an accommodation during the application or hiring process, please fill out our online accommodation request form by following this link: Accommodation Request.