Ritual
Health, Wellness & Fitness
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About Ritual
Ritual is a personal health brand that is raising the bar for daily wellness. Known for our best-selling, clinically backed prenatal, we create science-backed supplements with transparency at their core. We believe women deserve products they can trust, backed by real evidence—not just promises.
We started by reinventing the multivitamin with the first visible supply chain of its kind. Today, we’re expanding into new categories with the same high standards that built our reputation. Hundreds of thousands trust Ritual, and we’re growing fast.
Our team of 120+ scientists, creatives, and skeptics is raising the bar for women’s health. We’re venture-backed, based in sunny Los Angeles, and always looking for people ready to challenge the industry—and do the best work of their careers.
About the role
The Sr. Manager, Social will lead Ritual's organic social strategy, shaping how the brand shows up across Instagram, TikTok, and YouTube Shorts through best-in-class storytelling, platform-native content, and a clear strategic point of view.
This role is for a social strategist and natural storyteller who can build the calendar, write the briefs, and make the content. Ritual's social lives in two registers at once: entertaining and culturally fluent on one hand, deeply rooted in science on the other. Our social presence is one of Ritual's strongest brand assets and we’re not looking for a rebuild - we’re looking for someone to bring the strategic vision to take it further. You'll oversee the overarching channel strategy while directly owning Instagram, working in close partnership with our social video lead (who owns TikTok) and our editorial strategist. Because organic social touches everything at Ritual, you'll build relationships across creative, product, growth, scientific affairs, and regulatory to bring evidence-backed storytelling to life.
You are a hands-on creator with excellent taste and a passion for women's health: culturally fluent and energized by where social is headed next.
What you'll do
Who you are
Dot Connector: You see how organic social connects to other teams like product, growth, scientific affairs, regulatory, and you know how to build real relationships across teams. You use those connections to make the work sharper, not slower. You can zoom out to build the channel playbook and zoom in to perfect a single caption.
Clear and Kind Communicator: You're a strong writer with sharp platform instincts and you understand tone, timing, and cultural relevance. Your briefs give teams a clear, inspiring starting point, your feedback lands well, and your copy carries the brand voice. You can produce content that resonates while ensuring that brand storytelling remains trustworthy, accurate, and aligned with our commitment to women's health.
Agile Learner: You're a natural early adopter who translates platform shifts and emerging tools into a clear "why" and "how" for the people around you.
Creative Problem Solver: You're resourceful and hands-on, comfortable making content yourself and finding scrappy ways forward without a big production budget.
Project Leader: You build the calendar, hold the deadlines, and flag risks before they become problems. Partners describe you as the person who keeps the trains running.
People Leader: You'll manage our Manager, Social Video. You're the kind of manager who invests in growth, coaches through 1:1s, and gives feedback that's direct and kind.
What you'll need
Compensation
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