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Communications Specialist (Remote)

Role overview

Qualifications

  • Minimum 2+ years of hands-on experience creating and publishing social media content
  • Proven ability to adapt tone and messaging across multiple brand pages and audiences
  • Strong understanding of LinkedIn best practices and community building
  • Experience in healthcare, staffing, or recruitment communications is preferred

Responsibilities

  • Create content for four brand pages — plan, write, and publish social content
  • Develop engaging post copy and content for LinkedIn and Facebook
  • Build community on LinkedIn — engage with audience and grow meaningful engagement
  • Maintain a consistent posting schedule and manage the content calendar

About the company

Cynetcorp logo

Cynetcorp

Staffing & Recruiting

The Cynet Group is a global workforce solutions provider delivering comprehensive staffing services across healthcare, IT, and physician placement. With four specialized divisions operating throughout North America, we connect exceptional talent with organizations that need them most. Our Divisions: Cynet Health – Travel nursing and allied health staffing solutions connecting healthcare professionals with facilities across the United States. Cynet Locums – Physician and advanced practice provider placement services for healthcare organizations seeking temporary and permanent coverage. Cynet Systems – IT staffing and technology workforce solutions helping businesses build high-performing technical teams. Cynet Canada – Healthcare staffing services supporting facilities across Canadian provinces with qualified nursing and allied health professionals. Our Approach We combine global recruiting capabilities with deep industry expertise to deliver tailored workforce solutions. Our model leverages international talent pipelines and dedicated recruitment teams across the United States, Canada, India, and the Philippines to ensure quality placements that meet the unique needs of each client and candidate. Whether you're a healthcare facility managing staffing challenges, an IT organization scaling your technical team, or a professional seeking your next career opportunity, The Cynet Group provides the expertise, resources, and personalized support to achieve your goals. Industries Served: Healthcare, Information Technology, Locum Tenens & more. Headquarters: Sterling, VA Founded: 2010 Global Offices: United States, Canada, India, Philippines

Company details

IndustryStaffing & Recruiting
Company size1001-5000

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Job description

Cynet Health is looking for a creative, self-driven Communications Specialist to own day-to-day social content across our four brand pages. This is a hands-on content and engagement role for someone who can turn ideas into scroll-stopping posts, write in a distinct brand voice, build genuine community on LinkedIn, and keep a consistent publishing rhythm across multiple audiences. Healthcare staffing experience is a strong plus. 

*** To apply, submit your resume and a portfolio or samples of social media content you have created ***

What you'll do:

  • Create content for four brand pages — plan, write, and publish social content for Cynet Health, Cynet Locums, Cynet Systems, and Cynet Health Canada, each with its own voice and audience.
  • Focus on LinkedIn and Facebook — develop engaging post copy and content for our primary channels, with LinkedIn as the priority platform.
  • Build community on LinkedIn — actively engage with our audience by responding to comments, joining relevant conversations, connecting with industry voices, and growing meaningful engagement around each brand.
  • Own the content calendar — maintain a consistent posting schedule across all pages and plan content around campaigns, awareness dates, and industry moments.
  • Write strong hooks — craft post copy that opens with a compelling first line and drives engagement, not generic filler.
  • Partner with our design team — work with our in-house graphic designers to bring posts to life visually, providing clear creative direction for graphics and video.
  • Manage reputation — monitor and respond to reviews on Glassdoor, Indeed, and Google.
  • Track what works — monitor engagement metrics and use insights to continuously improve content performance.

Requirements

What you bring:

  • Minimum 2+ years of hands-on experience creating and publishing social media content, with a focus on LinkedIn and Facebook.
  • A portfolio of authored posts and campaigns that demonstrate strong hooks, distinct brand voice, and measurable engagement.
  • Proven ability to adapt tone and messaging across multiple brand pages and audiences.
  • Strong understanding of LinkedIn best practices and community building.
  • Experience in healthcare, staffing, or recruitment communications is preferred.
  • Excellent written English with a sharp sense of brand voice and tone.
  • Self-directed and organized, able to manage a multi-brand calendar with minimal oversight.
  • Must be willing to work night shifts to support US operational hours.

Benefits

  • Mandatory Government Social Contributions (SSS, HDMF, Philhealth)
  • 13th-Month Pay
  • Night Shift Differential (This position requires working the night shift to align with US business hours. Standard Night Shift Differential pay will apply.)
  • Holiday Pay
  • Statutory Leave Benefits
  • Private Health Insurance (HMO)
  • De Minimis / Allowances

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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