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Senior Paid Social Media Account Manager

Role overview

Qualifications

  • Experience managing Paid Social campaigns across various industries
  • Proficiency with Excel, Google Suite, and data visualization tools
  • Comfortable with emerging channels like TikTok and Snapchat
  • Demonstrated ability in developing and recognizing talent

Responsibilities

  • Execute and measure effectiveness of Paid Social strategies
  • Oversee day-to-day campaign strategy and management
  • Build strong, lasting client relationships
  • Contribute to the Seer blog and industry forums

About the company

Seer Interactive logo

Seer Interactive

Digital Marketing & SEO Agencies

Seer Interactive is a digital marketing agency that relentlessly pursues buried truths in big data, sets fire to assumptions, and builds inspired communities from the ashes. With Services ranging from SEO, PPC, Paid Social, Analytics, Creative and Data Strategy, we leverage audience research and big data to find valuable insights at scale to solve our clients biggest business challenges. As a digital marketing agency, Seer values the person behind the search and aims to help them find the answers they’re looking for when they need them most. Established in 2002, Seer is an agency that knows when people of common passion are brought together, anything is possible—online and offline. With offices in Philadelphia and San Diego, our team of digital marketing consultants is made up of knowledgeable, risk-taking individuals that believe wholeheartedly in data-driven decision making. We build tools, host webinars and create resources to help you, your business and your audience. You can find out more about our company, keep up to date on industry updates and more at www.seerinteractive.com.

Company details

Company typeSME
IndustryDigital Marketing & SEO Agencies
Company size201 - 500

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Job description

The Role: You're a natural-born consultant who loves solving problems at scale, rooted in data. You know Paid Social inside and out, from Meta and LinkedIn to TikTok, Pinterest, and whatever channel comes next, and you use that expertise to build full-funnel strategies that get clients excited to invest. You take your client's success personally, protecting their budget like it's your own. You're quick to spot what's next in Paid Social and eager to bring fresh, data-backed ideas to the table.

Role Highlights
  • You'll execute and measure the effectiveness of Paid Social strategies through an integrated approach, leveraging deep expertise across channels like Meta, LinkedIn, Pinterest, and TikTok while collaborating closely with SEO and Creative to grow your clients' bottom line
  • You'll leverage your Paid Media expertise across other paid channels (Search, Display, Programmatic) to drive an integrated approach to Paid Social strategy
  • You'll oversee day-to-day campaign strategy and management for your book of business, implementing industry best practices and making recommendations at scale
  • You'll build strong, lasting client relationships using Seer's values as your compass, positioning yourself as an extension of your client's team
  • You'll play a role in growing divisional revenue by identifying cross-sell and up-sell opportunities, working closely with our business development team to qualify and close projects
  • You'll contribute regularly to the Seer blog, industry forums, and grow your thought leadership skills, leading one training session each quarter around new process releases
  • You'll maintain excellence in quality of work through our Quality Assurance system and coach Associates to the same level of excellence
  • You'll work to understand how social strategy impacts LLM search, and help experiment on how to increase LLM visibility

  • Essential Skills
  • You have managed Paid Social campaigns across a range of industries, engines, and management platforms, and are comfortable using automation and machine learning to get time back
  •  You have experience with emerging channels like TikTok and Snapchat and pitching full-funnel strategies incorporating creative, data, and measurement
  • You are all about channel integration, leveraging data from Creative, SEO, and Analytics to build smarter Paid strategies
  • You are skilled at developing and recognizing talent, whether that's coaching an Associate through a campaign build or providing recognition for a job well done
  • You are comfortable rolling up your sleeves to take risks with innovation and testing
  • You are all over emerging trends, tools, tech, and data sets, and you see the future of Machine Learning and AI in Paid Social
  • You have experience elevating your team, clients, and industry peers through 1:1s, Lunch 'n Learns, webinars, blogs, case studies, or speaking engagements
  • You have proficiency with Excel, Google Suite, and data viz tools, along with a solid grasp of data literacy, including the basics of SQL

  • 30/60/90
  • First 30 Days — Learn
  • You've completed division training and begun supporting clients
  • You've met the cross-divisional stakeholders relevant to your accounts

  • 60 Days — Build
  • You've supported at least 2 impactful client initiatives
  • You've identified at least one opportunity to bring automation or AI into your workflow

  • 90 Days — Lead
  • You're up and running at full capacity, supporting a full book of business independently
  • You've contributed a piece of thought leadership (blog, training session, or case study)

  • This might not be the right role for you if...
  • Time-management, context-switching, and juggling multiple projects is quite challenging
  • You do not want continued-learning and innovation to be an expectation
  • Change management is difficult and you struggle with adapting to new tools and processes
  • Ready to apply? Ditch the cover letter, we don't need it. We'd rather see your AI chops. Use our Marketing Career AI Self-Assessment GPT to find out where you land on the AI marketing maturity curve and share your results with us. Our team is excited to read your application responses and will be using them to help determine who we'd like to meet with!


    Have questions about recruitment at Seer? Check out our Custom GPT: Guide to Talent Acquisition at Seer to drop in your questions! You can ask it anything about our hiring process, and how to best prepare for an interview with us.


    As a B-Corp Certified organization, we are committed to creating an inclusive environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.


    Not ready to apply but want to keep in touch? Stay connected via our monthly Career Update newsletter! We'll share curated content on Seer, open roles, industry insights, career advice, events you don't want to miss, and more (so you never miss a beat).


    We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
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