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Senior Director, External Communications & Thought Leadership

Role overview

Qualifications

  • 15+ years of communications experience including media relations and executive communications, preferably with a background in health care
  • Track record of building and maintaining a network of external media relationships and internal trust among executives
  • Strong emotional intelligence and a rapid grasp of nuance, allowing you to earn trust with senior leaders
  • Exceptional writing skills and a talent for turning complex, technical, or sensitive topics into clear, compelling stories

Responsibilities

  • Create and execute communication plans in close partnership with the executive team while guiding the broad strategic communication plan and narrative for the company
  • Act as a trusted partner to executives, preparing and coaching spokespeople for media interviews, speeches, and internal events
  • Build corporate messaging, themes, and storylines that increase brand awareness and protect our reputation
  • Drive thought leadership programs, particularly for our clinical team, that resonate deeply with our customers, members, and partners

Key facts

Other skills

  • Collaboration
  • Emotional Intelligence

About the company

Lyra Health logo

Lyra Health

Mental Health Care

Lyra Health is a leading provider of innovative mental health benefits for more than 2.5 million global employees and dependents and is transforming mental health care by creating a frictionless experience for members, providers, and employers. Using matching technology and an innovative digital platform, Lyra quickly connects companies and their employees — plus spouses and children — to world-class therapists, mental health coaches, and personalized medication prescribing. Leading employers partner with Lyra to deliver tailored, value-driven mental health benefits to their people. With Lyra, benefits leaders can offer employees fast, reliable access to providers who practice evidence-based mental health care treatments. For more information, visit lyrahealth.com and follow us on LinkedIn, Facebook, and Twitter. Please be cautious of potential recruitment fraud. If you are interested in exploring opportunities at Lyra, please go directly to our Careers Page: https://lnkd.in/gKEGj8uy Lyra Health will never ask you to download software, purchase equipment, or pay a fee of any sort to explore employment opportunities with our company. In addition, Lyra will not ask for your personal banking information until you are ready to be onboarded as an employee, which will only occur after several rounds of interviews with our company, the completion of necessary onboarding paperwork, and the issuance of an offer letter for employment. Our recruiting emails come from @lyrahealth.com or @lyraclinical.com addresses and will never originate from gmail.com, yahoo.com, or other commercial email services.

Company details

Company typeSME
IndustryMental Health Care
Company size501 - 1000

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Job description

About Lyra Health
Lyra Health is a leading provider of evidence-based mental health care, serving more than 20 million people globally in partnership with employers and more than 100 million through health plan and partner relationships. The company has delivered more than 15 million sessions of mental health care, published more than 35 peer-reviewed studies, and delivered unmatched outcomes in terms of access, clinical effectiveness, and cost efficiency. Extensive peer-reviewed research confirms Lyra’s transformative care model helps people recover twice as fast and results in a 26% annual reduction in overall healthcare claims costs. Lyra is transforming access to life-changing mental health care through Lyra Empower, the only fully integrated, AI-powered platform combining the highest-quality care and technology solutions.

About the Role: 

Lyra Health, a leader in evidence-based mental health care, is looking for a senior, strategic communications professional to run external communications. In this role, you will oversee media relations, thought leadership, and corporate messaging. This is an exciting leadership opportunity to drive the communications engine of a mission-driven organization tackling one of the greatest problems of our time. 

We need a cross-functional operator who excels at coordinating high-level strategy alongside senior stakeholders then thrives in on-the-ground execution. Because you will work closely with our leadership team, it is imperative that you can build trust quickly with executives, drive alignment across functions, and master nuanced, effective messaging. You will help Lyra clearly articulate how its commitment to clinical rigor, following the science, and responsible innovation sets it apart to deliver the best care possible. 

You will report to the VP of Communications and Corporate Affairs, working with a collaborative team to help connect the dots across brand, corporate affairs, executive communications, marketing, and multiple business verticals. Part of this role will be building out the platforms of our clinical experts, so a background in the health sector and understanding of evidence-based mental health care is preferred. 


Responsibilities
  • Strategy & Execution: Create and execute communication plans in close partnership with the executive team while guiding the broad strategic communication plan and narrative for the company.

  • Executive Support: Act as a trusted partner to executives, preparing and coaching spokespeople for media interviews, speeches, and internal events.

  • Storytelling: Build corporate messaging, themes, and storylines that increase brand awareness and protect our reputation.

  • Thought Leadership: Drive thought leadership programs, particularly for our clinical team, that resonate deeply with our customers, members, and partners.

  • Content Creation: Write and oversee original content, including press releases, bylined articles and presentations.

  • Media & Analyst Relations: Establish and maintain strong relationships with key media outlets and industry analysts.

  • Operations & Metrics: Establish clear communication processes to help our teams work more effectively, and measure program impact to refine our ongoing strategy.

  • Talent Development: Manage and develop the media relations and executive communications teams.


  • Qualifications
  • Experience: 15+ years of communications experience including media relations and executive communications, preferably with a background in health care 

  • Network building: Track record of building and maintaining a network of external media relationships and internal trust among executives 

  • The "Strategic Doer" Mindset: A proven ability to think critically about big-picture strategy while remaining highly hands-on with execution.

  • Executive Presence: Strong emotional intelligence and a rapid grasp of nuance, allowing you to earn trust with senior leaders.

  • Clear Communication: Exceptional writing skills and a talent for turning complex, technical, or sensitive topics into clear, compelling stories.

  • Industry Track Record: Experience building successful thought leadership programs, preferably within the technology or healthcare sectors.

  • Agility: The organizational skills to prioritize work, meet deadlines, and thrive in a fast-moving, high-growth environment.

  • Collaboration: A culturally responsive approach to communication and a history of working well across different internal departments.

  • "We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information or any other category protected by law.
     
    By applying for this position, you acknowledge that your personal information will be processed as per the Lyra Health Workforce Privacy Notice. Through this application, to the extent permitted by law, we will collect personal information from you including, but not limited to, your name, email address, gender identity, employment information, and phone number for the purposes of recruiting and assessing suitability, aptitude, skills, qualifications, and interests for employment with Lyra.  We may also collect information about your race, ethnicity, and sexual orientation, which is considered sensitive personal information under the California Privacy Rights Act (CPRA) and special category data under the UK and EU GDPR.  Providing this information is optional and completely voluntary, and if you provide it you consent to Lyra processing it for the purposes as described at the point of collection, for example for diversity and inclusion initiatives.  If you are a California resident and would like to limit how we use this information, please use the Limit the Use of My Sensitive Personal Information form.  This information will only be retained for as long as needed to fulfill the purposes for which it was collected, as described above. Please note that Lyra does not “sell” or “share” personal information as defined by the CPRA. Outside of the United States, for example in the EU, Switzerland and the UK, you may have the right to request access to, or a copy of, your personal information, including in a portable format; request that we delete your information from our systems; object to or restrict processing of your information; or correct inaccurate or outdated personal information in our systems. These rights may be subject to legal limitations. To exercise your data privacy rights outside of the United States, please contact globaldpo@lyrahealth.com. For more information about how we use and retain your information, please see our Workforce Privacy Notice."

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    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
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