Brand Community Content Developer - # 26-20398

Duration: 6+ Months

Job Description:

• We are looking for a Brand Community Content Strategist. While many brands want to engage organically on Client, they often lack the practical guidance and examples needed to participate effectively. This role is designed for a skilled content developer who can translate client’s community expertise into clear, compelling, and scalable educational resources.
• As a Brand Community Content Developer, you will support the Brand Community Strategy team by turning strategist recommendations, partner learnings, and performance insights into playbooks, case studies, training materials, sales enablement, web resources, and lifecycle content. You will partner with Brand Community Strategists and cross-functional teams to make complex community principles accessible and actionable for brands, agencies, publishers, and internal teams. You are part editorial strategist, part educator, and part hands-on content producer.

Core Responsibilities

• Content Development & Editorial Strategy: Develop clear, practical content that helps brands understand where, when, and how to engage authentically across client communities.
• Playbooks & Educational Resources: Create and maintain guidance covering brand profiles, community engagement, moderator outreach, listening, AMAs, customer care, measurement, and other organic use cases.
• Strategy Translation: Turn strategist expertise, partner feedback, research, and platform insights into accessible resources for audiences with varying levels of client familiarity.
• Case Studies & Proof Points: Partner with sales, strategists, analytics teams, and cross-functional stakeholders to develop credible examples, case studies, and performance narratives.
• Sales Enablement: Create materials that help Sales and Client Partner teams identify appropriate community opportunities, conduct discovery, set expectations, and explain the value of organic engagement.
• Multi-Channel Content: Adapt core guidance across presentations, one-pagers, web pages, email programs, webinar materials, training modules, and partner-facing resources.
• Content Operations: Maintain an organized source of truth for Brand Community Strategy content, manage review and approval workflows, and refresh or retire outdated materials.
• Cross-Functional Collaboration: Work closely with Brand Community Strategy, Sales, Client Partners, Product Marketing, Community, Legal, and other partners to gather inputs and deliver content.
• Measurement & Optimization: Establish content success measures and use audience feedback and performance signals to improve messaging, formats, and distribution.

• 4–7 Years Experience: Background in content development, content strategy, editorial, customer education, product marketing, sales enablement, or agency content.
• Writing & Editing Expertise: Exceptional ability to make nuanced or technical subjects clear, engaging, and actionable without oversimplifying them.
• Content Portfolio: Experience producing playbooks, case studies, web content, presentations, email programs, training materials, or similar resources.
• Strategic Synthesis: Proven ability to gather input from subject-matter experts, research, data, and stakeholder feedback and shape it into a coherent narrative.
• Editorial Rigor: Strong attention to detail and experience managing reviews, approvals, version control, and multiple concurrent deliverables.
• Cross-Functional Partnership: Comfortable collaborating with stakeholders across strategy, sales, marketing, analytics, product, community, and legal.
• Client Fluency: Familiarity with Client’s culture, communities, terminology, and engagement norms - or the ability and curiosity to become fluent quickly.
• Self-Starter: Comfortable taking an ambiguous brief from discovery through drafting, stakeholder alignment, production, and publication.

• Education: BA/BS degree or equivalent work experience.