Logo for Connor Group

Senior Manager, Field and Integrated Marketing Programs

Role overview

Qualifications

  • 7+ years of B2B event marketing experience, including planning and management of signature, content-driven events
  • Strong project management skills, with the ability to create and execute an event plan from ideation to completion
  • Experience working with a CRM system or Marketing Automation Platform
  • Sharp attention to detail

Responsibilities

  • Own annual planning for the assigned Integrated Programs and regional field events
  • Manage, train and develop assigned Event Coordinators
  • Help define how we measure campaign and event ROI in Salesforce, including net new leads and relationships generated
  • Develop relationships and lead co-marketing and event planning with our ecosystem partner sponsors of our flagship events

Key facts

Other skills

  • Team Management
  • Detail Oriented
  • Collaboration
  • Problem Solving

About the company

Connor Group logo

Connor Group

Business Consulting & Services

Connor Group is a specialized professional services firm of Big 4 alumni and industry executives. Our team of highly experienced professionals helps financial executives with their most complex and significant matters, including financial accounting and operations, IPO and M&A services, digital solutions, and managed services. Our clients are the world’s top growth companies, and we support them as they change the world and create new markets! The firm was founded in 2006 and has grown to more than 500 professionals with core offices in Silicon Valley, San Francisco, New York, Salt Lake City, and Boston. We have served more than 1,000 clients on six continents and have a 54% market share for Bay Area IPOs in recent years. Our client portfolio includes multi-billion-dollar public, mid-cap public, and pre-IPO companies ranging from early stage to late stage. Our global clients represent the most exciting industries including high tech, Internet, social networking, gaming, software, ad tech, cleantech, life sciences, financial services, consumer products, biotech, services, and manufacturing. Our goal at Connor Group is to be the most respected firm across our service lines by delivering the highest quality services to our clients. We are hired by finance and accounting executives who understand the importance of leveraging their time as well as having a partner that can successfully execute their needs.

Company details

Company typeSME
IndustryBusiness Consulting & Services
Company size201 - 500

Your match analysis

See how your profile stacks up against this role.

We compared the job requirements to your profile to show where you're strong and where you fall short.

Job description

We’re looking at youβ€”high-achievers, challenge-seekers, and innovation-chasers.

Professionals who never shy away from complex problems. We hire the top 1% and let your talents soar.

Senior Manager, Field and Integrated Marketing Programs

Location: Remote/Hybrid based on proximity to a Connor Group Office

The Role

The Senior Manager, Field and Integrated Marketing Programs will be responsible for producing our major flagship events in the IPO and Private Equity space. Building from these events, you will create top-of-funnel digital campaigns that nurture and inform our clients, prospects, and ecosystem partners throughout their lifecycle.

In addition, you will oversee a team of Field Event Coordinators who serve as the coordination and execution arm of our non-flagship event engine. You and your team will also work shoulder to shoulder with Business Development team and Partners, as well as brand, content, and operations marketers.

What You'll Own

Annual Planning: Own annual planning for the assigned Integrated Programs and regional field events.

Team Development: Manage, train and develop assigned Event Coordinators.

Performance & ROI: Help define how we measure campaign and event ROI in Salesforce, including net new leads and relationships generated.

Event Strategy & Execution: Bring to life events that attract attendees meeting our ICP, deliver insights and create connections. Own process from plan to execution through post-event strategy.

Sponsor Management: Develop relationships and lead co-marketing and event planning with our ecosystem partner sponsors of our flagship events.

Campaigns & Thought Leadership: Own campaigns and thought leadership strategy for Integrated Programs, repackaging and amplifying existing assets and partnering with SMEs to generate new insights.

Budget Management: Plan and track high-efficiency spend, and collaborate with Marketing Operations to ensure accuracy.

What We're Looking For

Required Qualifications

  • 7+ years of B2B event marketing experience, including planning and management of signature, content-driven events
  • Strong project management skills, with the ability to create and execute an event plan from ideation to completion
  • Experience working with a CRM system or Marketing Automation Platform
  • Sharp attention to detail

Preferred Qualifications

  • Experience working in a professional services firm
  • Bachelor’s degree or equivalent experience

What Success Looks Like in Your First Year

  • Events that deliver real value to attendees, with strong ICP-fit buyers in the room and high-value, audience-friendly touchpoints before, during, and after
  • Campaigns that are well segmented, well timed, and tied to business outcomes
  • New qualified leads, a healthy lead-to-opportunity conversion rate, and attributed revenue

Why Connor Group

Connor Group is differentiated by our people, our culture, and our commitment to client service excellence. We hire entrepreneurial professionals who are passionate about solving complex challenges and creating lasting impact.

You'll help shape the flagship events and integrated campaigns that connect our firm to more than 2,000 of the most exciting brands on earth, building on the pragmatic, delivery-oriented approach that has driven $4.0T in client valuation since 2006.

If you are energized by fast-paced event production, integrated campaign strategy, and helping a high-performing team win, we'd love to hear from you.

Connor Group Core Traits

The ideal candidate will demonstrate:

  • A proactive, ownership-oriented mindset
  • Strong business judgment and discretion
  • Exceptional attention to detail
  • A collaborative, team-first approach
  • The ability to navigate ambiguity and drive results
  • A passion for continuous improvement and operational excellence

Compensation: $125-$150k

"We know that difficult problems attract some of the brightest and most courageous people in the world."

Jeff Pickett
Connor Group Founder and Chair

Apply once. Then go straight to the hiring manager.

After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
Unlocked after you apply
Β·

Field Marketing Manager Related jobs

Premium

Reach out to the hiring manager directly.

Gain access to the contact details of the hiring managers who actually decide, and reach out to network with them directly. That, plus more when you upgrade:

  • Full match report with fit score and gaps
  • Career diagnostics on how recruiters read you
  • Curated company matches and warm intros
  • 48h early access to new roles

Cancel anytime.