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Performance & Growth Marketer

Role overview

Qualifications

  • 3+ years of hands-on paid media experience, ideally working with DTC/eCom brands
  • Strong experience with Meta and Google Ads; additional channel experience is a plus
  • Experience diagnosing performance issues, running structured tests and scaling campaigns based on data
  • An understanding of commercial metrics such as CAC, LTV, contribution margin, MER/aMER and payback periods

Responsibilities

  • Plan, manage and scale paid media across Meta, Google and other relevant channels for established eCom DTC brands
  • Connect campaign performance with financial and commercial outcomes, not just platform metrics
  • Analyze performance, attribution and incrementality to identify opportunities for profitable growth
  • Translate data into clear recommendations and communicate the commercial impact to clients

Key facts

Other skills

  • Forecasting
  • Creativity
  • Communication
  • Problem Solving
  • Collaboration

About the company

RZ HR Studio logo

RZ HR Studio

Company details

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Job description

Ready to grow beyond media buying?

We're looking for exceptional eCom & DTC performance marketers at different stages of their careers - from strong hands-on media buyers ready for greater commercial ownership to experienced growth strategists already advising brands on how to scale profitably.

Why This Isn't Another Media Buying Role

Great performance marketing isn't just about improving ROAS. It's about understanding why a business grows. You'll connect paid media performance with factors such as contribution margin and profitability, CAC, LTV and payback, forecasting and budget allocation, customer behavior and incrementality, creative and offer performance.

The more experienced you are, the greater your ownership of these decisions will be.

What You'll Be Doing

  • Plan, manage and scale paid media across Meta, Google and other relevant channels for established eCom & DTC brands

  • Connect campaign performance with financial and commercial outcomes, not just platform metrics

  • Analyze performance, attribution and incrementality to identify opportunities for profitable growth

  • Build and execute structured testing strategies across media, creative, audiences, offers and other growth levers

  • Translate data into clear recommendations and communicate the commercial impact to clients

  • Develop a deep understanding of each client's business model, customers, margins, positioning and growth constraints

  • Participate in ongoing strategy sessions, technical training and professional development

Who We're Looking For

  • We're open to a range of experience levels, but you should already have a strong foundation in eCommerce performance marketing

  • 3+ years of hands-on paid media experience, ideally working with DTC/eCom brands

  • Strong experience with Meta and Google Ads; additional channel experience is a plus

  • Personally managed meaningful advertising budgets and can clearly explain the decisions you owned

  • Experience diagnosing performance issues, running structured tests and scaling campaigns based on data

  • Worked across multiple accounts, channels or brands and understand how performance changes at scale

  • Experience communicating results and recommendations directly to clients, founders or senior stakeholders

  • An understanding of (or strong exposure to) commercial metrics such as CAC, LTV, contribution margin, MER/aMER and payback periods.

  • The ability to think beyond Ads Manager and understand how marketing decisions affect the broader business.

We're not looking for someone who can simply optimize campaigns. We're looking for marketers who want to understand and influence the business behind them.

What Level Could You Join At?

We're hiring across multiple levels, and we'll determine the best fit based on your experience.

  • Growth Performance Marketer - You've built strong paid media fundamentals and can independently manage campaigns, diagnose problems and run tests. You're developing your financial fluency and want greater exposure to commercial strategy.

  • Senior Performance Marketer - You've managed high-spend eCommerce accounts—typically $80K+ per month—and already own testing roadmaps, campaign architecture, budget decisions and client conversations. You're comfortable using financial KPIs to guide decisions with minimal oversight.

  • Growth Strategist - You're already operating beyond media buying. You've managed large, multi-channel eCommerce portfolios and can connect performance data with forecasting, contribution margin, LTV, cash flow, inventory, offers and other commercial levers. You're comfortable advising founders and senior stakeholders on growth decisions.

What's In It For You?

  • You'll gain direct exposure to established 8- and 9-figure DTC & eCommerce brands, meaningful advertising budgets, and complex commercial challenges.

  • Develop beyond media buying - the company invests heavily in eCommerce growth strategy, financial modelling, data science, creative performance and advanced paid media.

  • You'll participate in regular technical and strategy sessions where real client decisions, campaign architecture, business cases and growth problems are challenged collaboratively.

  • You'll work with internal performance dashboards, forecasting frameworks and tools designed to connect advertising performance with the client's P&L.

  • A defined progression path: Growth Performance Marketer → Senior Performance Marketer → Growth Strategist → Portfolio Strategist

  • The team is remote-first and globally distributed, with structured collaboration, ongoing development and opportunities to connect—including annual team retreats.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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