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Marketing Coordinator

Role overview

Qualifications

  • Experience in marketing coordination, project management, or digital marketing
  • Strong content creation and copywriting skills
  • Familiarity with social media management tools, AI-driven marketing tools, and email marketing platforms
  • Experience with Google Analytics, reporting tools, and market research

Responsibilities

  • Assist in developing and implementing marketing campaigns, including web pages, brochures, blogs, emails, and other materials
  • Manage timelines, track project progress, and ensure marketing initiatives are completed on time and within budget
  • Organise and promote webinars, trade shows, and company-sponsored events
  • Gather and analyse market trends, competitor insights, and customer preferences to support marketing strategies

Key facts

Other skills

  • Microsoft Office
  • Communication
  • Organizational Skills
  • Detail Oriented
  • Collaboration

About the company

Virtual Staff 365 logo

Virtual Staff 365

Outsourcing & Offshoring

VirtualStaff365 is a Melbourne-based outsourcing specialist, helping Australian businesses to get things done and saving up to 80% of costs. We specialise in recruiting and retaining home-based virtual assistants as well as helping larger businesses to source suitable outsourcing facilities (BPO's). We started employing virtual staff in 2009, and with the growth in offshoring, we have now been helping local Australian businesses to successfully take on virtual staff.

Company details

Company typeScaleup
IndustryOutsourcing & Offshoring
Company size51 - 200

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Job description

Our client is a leading business solutions and marketing services provider in Australia, delivering strategic marketing campaigns, content creation, and digital engagement.

They are now looking to hire a Marketing Coordinator to execute marketing plans, coordinate projects, and ensure the seamless implementation of campaigns.

Job Responsibilities:

  • Assist in developing and implementing marketing campaigns, including web pages, brochures, blogs, emails, and other materials
  • Manage timelines, track project progress, and ensure marketing initiatives are completed on time and within budget
  • Organise and promote webinars, trade shows, and company-sponsored events
  • Gather and analyse market trends, competitor insights, and customer preferences to support marketing strategies
  • Develop and schedule content using AI and marketing tools, maintaining a structured content calendar
  • Schedule, post, and monitor social media content, responding to comments and inquiries as needed
  • Track marketing campaign performance using Google Analytics and other tools, providing regular reports to the IOM
  • Act as a communication bridge between the marketing team, other departments, and external vendors to ensure smooth project execution
  • Support customer and prospect database maintenance, ensuring data accuracy and coordination among users
  • Ensure all promotional materials and marketing assets align with the company’s brand guidelines
  • Assist in creating, sending, and tracking email campaigns targeted at different customer segments
  • Update website content, including case studies, blogs, and promotional materials
  • Identify and report potential issues affecting campaign effectiveness or marketing plan execution
  • Work on assigned internal projects to improve processes and efficiency within the marketing team

Requirements

  • Experience in marketing coordination, project management, or digital marketing
  • Strong content creation and copywriting skills
  • Familiarity with social media management tools, AI-driven marketing tools, and email marketing platforms
  • Experience with Google Analytics, reporting tools, and market research
  • Ability to manage multiple projects simultaneously in a fast-paced environment
  • Strong attention to detail and organisational skills
  • Proficiency in Microsoft Office, CRM systems, and website management platforms
  • Excellent written and verbal communication skills
  • Ability to work independently and collaborate with cross-functional teams

Benefits

  • ​Permanent work-from-home set-up
  • Dayshift (Australian business hours)
  • Full-time job
  • Annual leave
  • HMO
  • Christmas bonus equivalent to 1 month's wage (pro-rata)

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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