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Measurement Account Manager

Role overview

Qualifications

  • 3-5 years digital media, mobile, or tv experience in measurement/analytics, partner management, account management, or strategy/planning within an agency, publisher or ad tech company
  • Proven track record in managing strategic partnerships
  • Strong analytical and reporting skills
  • Outstanding people skills

Responsibilities

  • Responsible for day to day partner management of key agency/brand/publisher relationships associated with InMarket’s measurement offering
  • Lead InMarket’s efforts in scoping, deploying and evolving our measurement offering within key partners
  • Coordinate ongoing communications between agency/brand/publisher partners and internal teams to ensure clear lines of communications
  • Provide weekly status updates to sales and executive leadership on partnership progress, gaps and opportunities

Key facts

Other skills

  • Analytical Skills
  • Verbal Communication Skills
  • Organizational Skills
  • Problem Solving
  • Team Management
  • Time Management

About the company

InMarket logo

InMarket

AdTech & Programmatic Advertising

Since 2010, InMarket has been a leader in 360-degree marketing intelligence and real-time marketing for thousands of major brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate real-time omni-channel marketing programs, and measure the success of those programs in driving sales. InMarket holds more than 25 patents across location, attribution and digital marketing, and earned over eight national accolades in 2022, including: Product of the Year at the 2022 Sales and Marketing Technology Awards for its GeoLink platform, Best Advertising Measurement Platform at the 2022 MarTech Breakthrough Awards for its Lift Conversion Index, Best Restaurant and Technology Online Ad at the Internet Advertising Competition and Best Use of Data at the 2022 Digiday Media Buying & Planning Awards. InMarket also ranked 300 on the 2022 Deloitte Technology Fast 500 list. Its nationwide team is united across more than 30 states. For more information, visit www.inmarket.com.

Company details

Company typeSME
IndustryAdTech & Programmatic Advertising
Company size201 - 500

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Job description

 

Job Title: Measurement Account Manager

Location: Remote - US Only

 

About InMarket

Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today’s top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients. 

*Source: Wordstream US Google Display Benchmarks for Mobile Media

 

About the role

InMarket is currently seeking a Measurement Account Manager to join our Account Management team. You will be responsible for managing strategic relationships and for providing the InMarket business with the necessary support for offline measurement implementation and research analysis. You will utilize your knowledge of mobile, digital, TV, OOH, and other media advertising to ensure the success of the partnership and associated campaigns while providing our clients with world-class customer service. In addition you will be responsible for supporting the day to day logistical efforts associated with managing key agency/publisher relationships and  the deployment of measurement solutions across their associated publisher network.  You will partner with Sales, Account Management and our Measurement Product team to create and deploy a comprehensive measurement platform in support of designated partners.  You will act as the primary liaison between our partners and all internal teams to ensure full support of all ongoing campaigns and post campaign measurement reports to include pixel deployment, dashboard training and post campaign measurement report reviews. 

 

Your daily impact as a Measurement Account Manager

  • Responsible for day to day partner management of key agency/brand/publisher relationships associated with InMarket’s  measurement offering
  • Lead InMarket’s efforts in scoping, deploying and evolving our measurement offering within key partners
  • Meet and exceed revenue expectations associated with owned opportunities
  • Coordinate ongoing communications between agency/brand/publisher partners and internal teams to ensure clear lines of communications
  • Own daily communications associated with owned partners ensuring the highest level of customer satisfaction.
  • Ensure all measurement pixels are implemented on time, correctly, and that technical/logistical questions are answered quickly and to the satisfaction of partners
  • Provide weekly status updates to sales and executive leadership on partnership progress, gaps and opportunities.
  • Align with sales architecture lead sales engineers to develop and package up measurement insights reports and present to our clients
  • Provide ongoing input to the product and business leads on ways to evolve our offering to better meet the needs of owned partners
  • Align with the InMarket finance team to reconcile client/agency billing associated with owned partners

 

Your experience and expertise

  • 3-5 years digital media, mobile, or tv experience in measurement/analytics, partner management, account management, or strategy/planning within an agency, publisher or ad tech company
  • Proven track record in managing strategic partnerships
  • Strong analytical and reporting skills
  • Ability to review campaign reporting and make strategic optimizations recommendations in order to achieve campaign goals.
  • Proactive approach to identifying opportunities and creating solutions
  • Outstanding people skills. Strong in-person, written and oral communication skills
  • Strong organizational skills
  • Self motivated with a strong ability to support and motivate others
  • Ability to work well under pressure and proven ability to meet deadlines
  • Adept at managing multiple tasks simultaneously, and excellent self-management skills

 

Nice to haves

  • Have worked with Location Data or Foot Traffic Attribution/Analytics
  • Proficient in DCM and other ad-server/ad-reporting software
  • Understanding of media industry and different ways to collect/receive exposure data tied to media campaigns
  • Analytics and Research background
  • Have experience working with multiple channel partners
  • Ad Trafficking or AdOps experience
  • Bachelor’s degree in Marketing/Advertising/Business

 

Benefits Summary

  • Competitive salary, stock options, flexible vacation
  • Medical, dental and Flexible Spending Account (FSA)
  • Company Matched 401(k)
  • Unlimited PTO (within reason)
  • Talented co-workers and management
  • Agile Development Program (For continued learning/professional development)
  • Paid Paternity & Maternity Leave



For candidates in California, Colorado, and New York City, Illinois, Minnesota, New Jersey, Vermont and Massachusetts the targeted base salary range for this role is $80,000 -$87,000.

Actual salaries will vary depending on factors including but not limited to work experience, specialized skills and training, performance in role, business needs, and job requirements. Base salary is subject to change and may be modified in the future. Base salary is just one component of InMarket’s total rewards package that also may include bonus, equity, and benefits.  Ask your recruiter for more information!

 

At InMarket, diversity is not just a value, it’s the very essence of who we are. It’s about recognizing and celebrating the unique perspectives each of us brings, from our colleagues to the communities we serve.We are committed to embracing the full spectrum of backgrounds, beliefs, abilities, and life experiences, knowing that this diversity strengthens us. At InMarket, our commitment to Diversity, Equity, and Inclusion means valuing each individual’s unique contributions. Together, we thrive.

 

InMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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