Franchise Business Consultant

Position Overview:

The Franchise Business Consultant (FBC) serves as a strategic advisor and coach to a portfolio of franchisees within the Outdoor Lighting Perspectives brand. This role provides operational guidance, financial coaching, sales and marketing alignment, training support, sourcing and pricing analysis, and process improvements to drive performance and long-term success.

Location: Richmond, VA (preferred) or Remote in the United States 

Responsibilities:

Operational Excellence & Compliance

• Conduct site audits to ensure adherence to brand standards and operational requirements.
• Evaluate profitability, overhead costs, and operational efficiencies to strengthen margins.
• Track key performance indicators to assess operational health across assigned locations.

Franchisee Coaching & Business Support:

• Provide ongoing coaching on staffing, financial management, workflow optimization, and revenue growth.
• Maintain structured meeting cadence (weekly, bi-weekly, monthly) via a Level 10 EOS format
• Facilitate Level 10 Meetings to review KPIs, priorities, issues, and solutions.
• Identify root causes of operational challenges, develop data-driven action plans, and lead execution for measurable improvement.

Financial Analysis, Budgeting & KPIs:

• Review franchisee financial statements to identify gaps and improvement opportunities.
• Provide annual budget guidance and assist franchisees in setting realistic revenue, profit, and operational goals.
• Develop, standardize, and implement systemwide KPIs and track franchisee performance.
• Recommend overhead-reducing strategies and cost-optimization opportunities.
• Review pricing structures and adjust margins to respond to seasonal fluctuations and demand spikes.

Process Improvement & SOP Implementation:

• Create, refine, and implement standardized SOPs to ensure consistent and efficient operations.
• Lead the problem-solving process from assessment through execution, ensuring solutions are effective and sustainable.
• Collaborate with internal departments to streamline workflows and introduce tools that enhance scalability and efficiency.

Marketing, Sales Strategy & Alignment:

• Support franchisees in developing and refining local marketing plans aligned with brand goals.
• Strengthen sales processes including lead management, conversion strategies, and customer engagement.
• Ensure alignment between marketing initiatives, sales goals, and operational objectives.

Training & Development:

• Assist in creating training materials, SOP documentation, and onboarding resources.
• Train new employees with emphasis on improving sales performance and customer engagement.
• Deliver group and one-on-one training sessions for new programs and ongoing performance development.

Special Projects & Collaboration:

• Support initiatives related to operational enhancements, cost savings, technology rollouts, and resource development.
• Collaborate with Marketing, Technology, Training, and Compliance teams to support franchisee success.

Field Visits & Reporting:

• Conduct on-site visits to provide hands-on coaching and operational assessments
• Prepare detailed reports summarizing findings, KPI performance, and improvement recommendations.
• Maintain proactive communication with franchisees and internal stakeholders.

Qualifications:

• 3–5 years of experience in franchising operations, franchisee coaching, business consulting, or a related field.
• Bachelors degree in business or a related field is preferred
• Strong problem-solving skills with the ability to develop and implement effective solutions.
• Excellent written and verbal communication skills.
• Highly organized with the ability to manage multiple priorities independently.
• Analytically minded with the ability to evaluate performance data to identify growth opportunities
• Ability to travel up to 25%
• Ability to maintain confidentiality and stay composed under pressure

The estimated compensation range for this position is $90,000 to $110,000 annually. Actual compensation for the position is based on a variety of factors, including, but not limited to years of experience, skills, qualifications, and geographic location.