Zoho Marketing Automation Expert

This is a remote position.

Key Responsibilities

• Design, implement and monitor automated multi-channel campaigns (email, social, workflows), combining Zoho Marketing Plus with CRM and AI features
  

• Enable AI-powered campaign handling including smart content scheduling, lead scoring automation and performance prediction
  

• Build GDPR-compliant consent workflows, segmentation and lead-scoring models using Zoho tools
  

• Train client teams to handle automation, campaign execution and strategic implications via documentation and workshops
  

• Report on campaign performance using Zoho analytics and GA4, identifying trends and opportunities for optimisation
  

• Collaborate with creative, analytics and account teams to deliver integrated marketing automation solutions
  

Requirements

• Demonstrable experience with Zoho Marketing Solutions including Marketing Plus and Campaigns
  

• Proven track record in marketing automation, workflow design, CRM integration and lead nurturing
  

• Exposure to AI-enabled features in marketing platforms (e.g. auto‑copy generation, predictive scoring)
  

• Strong understanding of GDPR-compliant data handling in marketing automation
  

• Data-centric approach to campaign design: hypothesis-testing, funnel metrics, optimisation
  

• Excellent project delivery and client liaison skills
  

• Fluent English (written and spoken); additional fluency in German, Spanish, Italian or Portuguese is advantageous
  

Benefits

• Professional development working on AI-enabled marketing automation with Zoho tools
  

• Autonomy to craft campaign flows and influence strategic outcomes from Day 1
  

• Remote-first position with flexible collaboration across digital-first teams
  

• Variety of B2B client engagements across SaaS, recruitment, consultancy, scale-ups
  

• Continuous learning via workshops, certifications and optimisations challenges
  

About WITTIGONIA digital

WITTIGONIA digital partners with leading platforms such as Zoho, TikTok, Google Ads, Microsoft Ads, LinkedIn Ads and Amazon Ads, and we specialise in digital strategy, performance marketing, marketing automation and data‑driven optimisation wittigonia.net.