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Email Marketing Operations Specialist – Contract

Role overview

Qualifications

  • 4+ years in marketing operations with deep experience in email campaign operations
  • Deep, hands-on expertise with major ESPs / marketing automation platforms
  • Strong segmentation and targeting skills
  • Excellent cross-functional communication

Responsibilities

  • Collaborate closely with the marketing function
  • Build and maintain connections between the database / BI tools and the ESP
  • Configure the template system for dynamic marketing and transactional templates
  • Document the system and train the marketing function

About the company

Atlas logo

Atlas

Buy Now Pay Later (BNPL) & Consumer Credit

Formerly known as Point. Atlas is the first charge card for modern explorers. Coming early 2023. Backed by Valar.

Company details

Company typeStartup
IndustryBuy Now Pay Later (BNPL) & Consumer Credit
Company size11 - 50

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Job description

About Atlas

Atlas is the concierge charge card for high-net-worth individuals and their companies. We pair 24/7 concierge access with no-preset-limit spending, giving members insider access to dining, luxury travel, and experiences that are otherwise impossible to get. We've crossed $1B in annualized transaction volume and are backed by Y Combinator, Elad Gil, O1 Advisors, Eric Schmidt, and other leading fintech and consumer investors. The team is lean, senior, and fast-moving, with experience across Apple, Robinhood, Rimowa, and more.

The role

We're looking for a hands-on Email Marketing Operations Specialist to run the backend of our email program – ESP configuration, the data and segmentation layer, template systems, automations, and reporting. You'll optimize what's in place, recommend and implement new tooling where it's needed, and train the marketing team to create and send campaigns day-to-day across brand and lifecycle email.

This is a systems builder and execution role. You own how the machine is built and our marketing team owns the strategy and content.

What you'll do

  • Collaborate closely with the marketing function

  • Build and maintain the connections between our database / BI tools and the ESP so customer attributes and behavioral events flow in reliably and are available for targeting.

  • Build segmentation and targeting logic so any list can be pulled and any send targeted without manual data work.

  • Configure the template system – a well-structured set of dynamic marketing and transactional templates so global changes propagate cleanly across the program.

  • Build automated lifecycle flows that run consistently without ongoing team intervention.

  • Configure easy-to-pull reporting on standard email performance metrics.

  • Set up QA and deliverability – catch rendering issues before they ship, test across major email clients, and maintain sender reputation.

  • Document the system and train the marketing function so they can build and send campaigns on their own.

What we're looking for

  • 4+ years in marketing operations with deep experience in email campaign operations.

  • Deep, hands-on expertise with major ESPs / marketing automation platforms — campaign structures, segmentation and list management, and lifecycle configuration. SendGrid / Twilio experience required.

  • Experience across both transactional and marketing providers is a plus – e.g. Mailgun, Postmark, or Amazon SES (transactional) and Braze, Iterable, Klaviyo, or Customer.io (lifecycle).

  • Deep command of email systems architecture – dynamic/modular templates, automation logic, triggers, and building for long-term maintainability rather than one-offs.

  • Experience connecting data sources to an ESP – syncing a database, warehouse, or BI tool so attributes and behavioral events are available for segmentation and triggers (via native integrations, API, reverse ETL, or similar).

  • Strong segmentation and targeting skills – building dynamic, attribute and behavior-based segments.

  • Excellent cross-functional communication – able to translate technical and operational constraints for non-technical stakeholders.

  • Sharp eye for email design, rendering, and QA in a brand where details matter.

  • Self-directed and low-ego – excited to come in, build, document, and hand off.

Nice to have

  • Multivariate & A/B testing – structuring experiments and holdouts and turning results into actionable reporting.

  • Hands-on HTML/CSS for email and templating languages (e.g. Liquid).

  • Deliverability depth – SPF/DKIM/DMARC, sender reputation, and inbox placement.

  • SQL and comfort querying data directly to build and validate segments.

  • Experience enabling support or ops teams to send consistent, branded customer email (e.g. via Zendesk).

  • Experience evaluating or migrating between ESPs.

Engagement

We're starting this as a contract engagement – project-based or hourly, with flexibility depending on scope.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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