Social Media Community Manager

About the Company

Letterboxd is a global social platform where film lovers discover and discuss movies. 

We’re home to a passionate community of more than 30 million members around the world.

Mission-driven and thoughtful about how we grow, we’re building Letterboxd for the long term. 

Our distributed team works across New Zealand, North America, and Europe, supported by a modern, carefully considered technology environment. We value craft, simplicity, and collaboration, and we take care to build products — and a workplace — that respect the people who use and create them.

About the Role

We are seeking a solutions-focused Social Media Community Manager to help manage and grow our platform’s online presence.

In this role, you’ll support the delivery of our social media strategy across key channels, creating and sharing content that strengthens and resonates with our community, builds brand awareness, and keeps us connected to film and television lovers around the world.

You’ll work closely with the broader social, editorial, community, partnerships and Video Store teams to manage day-to-day channel activity, respond to audience conversations, support both organic and paid social campaigns, and help ensure our content is timely, engaging, on-brand, and platform-appropriate. This is a hands-on role for someone who understands the pace of social media, knows how to read the room, and brings a genuine passion for movies, shows, culture, and online communities.

What You Will Do

• Collaborate with the Social Media Producer on the day-to-day handling of social media channels, adapting content to suit different platforms and audiences. 
• Work in a shift-based environment with other social team members to ensure continuity, coverage, and responsiveness. 
• Support coverage for key moments and hero events, including festivals, awards, and other high-profile cultural moments
• Plan, schedule, and deliver content across social platforms using social media management tools. 
• Collaborate with the Social Media Producer to produce, edit, distribute, and share meaningful social content, including ideating, writing and editing social posts and supporting social campaigns.
• Ensure social posts are consistent with brand, tone, style, design, and community expectations. 
• Optimise content to encourage audience interaction, conversation, and community engagement. 
• Listen and respond to community activity across public comments, DMs, and social conversations. 
• Help grow community engagement by identifying opportunities for initiatives, discussions, promotions, events, and contests. 
• Build relationships with influencers, platform contacts, and relevant social media communities. 
• Use analytics tools to monitor social media and wider brand health performance, identify community trends, and inform future campaigns. 
• Research platform updates, competitor activity, tools, and best practices to continuously improve social performance

About You

You’re a social media professional who understands how to build and nurture community, create engaging content, and respond thoughtfully in fast-moving online spaces. You have a strong feel for tone, timing, and audience, and you know how to tailor content to different platforms without losing the brand’s voice.

You’re emotionally intelligent, creative, responsive, and solutions-focused, with the ability to work both independently and collaboratively in a dynamic, global, and virtual environment. You’re comfortable managing a culturally diverse community and using data to guide decisions. You bring genuine curiosity about what works, what is changing, and how to keep improving. 

Most importantly, you’re a Letterboxd member who is familiar with the platform, and brings a real passion for movies and shows, with the openness, range, and cultural awareness to connect with a broad media-savvy community.

Ideally, you are based in the USA in the Eastern time zone, New Zealand and / or Pacific time zone.

You Will Likely Bring

• 3 years’ experience in social media, particularly in a community-related role
• Strong understanding of major social platforms, including their strengths, audiences, rules, and algorithm changes.
• Experience creating, editing, and publishing social content across different channels
• Sound video editing skills using tools such as Premiere Pro and CapCut
• Photoshop, Sketch and Canva skills, including the ability to create basic graphics and slides
• Experience using project and social media management tools such as Sprout and Notion
• 3-4 years' experience with Sprout Social Listening
• Strong community management skills, including responding to public comments and DMs
• Good attention to tone, detail, grammar, spelling, and style
• Confidence using analytics and reporting tools to gather insights and improve performance
• A flexible, adaptable approach and the ability to pivot based on audience response and data
• A strong appetite for movies, culture, and social media best practice.

Why Join Letterboxd

• Help shape the voice of a social platform with a passionate global film and shows community.
• Create content that sparks conversation, strengthens community and discovery, and celebrates movies and shows in all their forms.
• Collaborate with a passionate, creative, and globally minded team
• Use social insights, audience trends, and creative experimentation to make a visible impact on how the community engages with the brand.

If this sounds like you, we’d love to hear from you!