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Cold Email Outreach Specialist (Outbound Email & Lead Generation) - Remote

Role overview

Qualifications

  • 1-2+ years of experience in Cold Email Outreach
  • Experience with Apollo, Instantly, Lemlist, Smartlead
  • Strong Excel or Google Sheets skills
  • Excellent written English communication

Responsibilities

  • Build highly targeted prospect lists using various platforms
  • Write personalized cold email copy and manage cold email campaigns
  • Monitor and optimize campaign performance based on key metrics
  • Review campaign replies and maintain accurate CRM records

About the company

Pavago logo

Pavago

Staffing & Recruiting

Pavago - Thinking Globally to Grow Locally 🌍 Welcome to Pavago, where the world is your talent pool. We believe in a borderless future where businesses can harness the best of international expertise without breaking the bank. 🌟 Why Choose Pavago? Affordability: Find exceptional talent at 1/4 the cost of American counterparts. Global Reach: Our vast network spans across continents, ensuring we locate the perfect fit for your unique needs. Localized Growth: By integrating international insights and expertise, we fuel your local business growth. Whether you're a startup looking for the right brains to get your idea off the ground, or an established company wanting to diversify your team and scale operations, Pavago is your bridge to global possibilities. Tap into a world of talent. Let's grow, together. 🚀 Connect with us today!

Company details

Company typeSmall startup
IndustryStaffing & Recruiting
Company size2 - 10

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Job description

Cold Email Outreach Specialist (Outbound Email & Lead Generation) – Remote

Position Type: Full-Time, Remote
Location: Middle East Preferred
Working Hours: U.S. Client Business Hours

About the Role

At Pavago, one of our clients is hiring a Cold Email Outreach Specialist to generate qualified sales opportunities through strategic outbound email campaigns.

This is a hands-on, performance-driven role where you’ll own the entire cold email process—from building targeted prospect lists and writing personalized outreach to managing deliverability, optimizing campaigns, and qualifying inbound responses.

Success in this role comes from combining strong copywriting, technical deliverability knowledge, and a data-driven approach to consistently generate qualified pipeline for the sales team.

If you’re passionate about outbound prospecting, enjoy experimenting with messaging, and understand what it takes to keep campaigns landing in inboxes—not spam folders—this role is for you.

What You’ll Own

Prospect Research & List Building

  • Build highly targeted prospect lists using:
    • Apollo
    • ZoomInfo
    • LinkedIn Sales Navigator
    • Crunchbase
    • Similar prospecting platforms
  • Segment prospects by:
    • Industry
    • Company size
    • Job title
    • Geography
    • Ideal Customer Profile (ICP)
  • Verify and clean contact data using:
    • NeverBounce
    • ZeroBounce
    • Clearout
  • Maintain organized prospect databases and outreach lists.

Cold Email Campaign Management

  • Write personalized cold email copy, subject lines, and calls-to-action.
  • Build and launch multi-step outbound sequences (4–8 touchpoints).
  • Personalize messaging using company and prospect research.
  • Monitor campaign performance daily.
  • Continuously optimize campaigns based on engagement and reply metrics.

Deliverability & Inbox Management

  • Manage inbox reputation using platforms such as:
    • Instantly
    • Lemlist
    • Smartlead
    • Mailwarm
  • Monitor:
    • Bounce rates
    • Spam scores
    • Sender reputation
    • Inbox health
  • Rotate sending domains and inboxes to maximize deliverability.
  • Identify and resolve deliverability issues before campaign performance declines.

Campaign Optimization & Reporting

  • Conduct A/B testing on:
    • Subject lines
    • Messaging
    • CTAs
    • Send times
  • Track key metrics including:
    • Open rates
    • Positive reply rates
    • Bounce rates
    • Conversion rates
  • Prepare campaign performance reports and recommend improvements.
  • Document testing results and optimization history.

Lead Qualification & CRM Management

  • Review campaign replies and categorize responses accurately.
  • Identify qualified prospects and route them to the sales team.
  • Maintain accurate CRM records using:
    • HubSpot
    • Salesforce
    • Zoho CRM
    • Similar CRM platforms
  • Ensure outreach data remains organized and up to date.

Compliance & Best Practices

  • Ensure campaigns comply with:
    • CAN-SPAM
    • GDPR
    • CCPA
  • Maintain suppression and unsubscribe lists.
  • Follow outbound email best practices to protect sender reputation.

What Makes You a Strong Fit

  • Excellent persuasive and concise writing skills.
  • Strong analytical mindset with a focus on performance improvement.
  • Comfortable using outbound automation and deliverability tools.
  • Organized, proactive, and highly execution-focused.
  • Strong attention to detail.
  • Continuously tests, learns, and optimizes campaign performance.

Required Experience & Skills

Experience

  • 1–2+ years of experience in:
    • Cold Email Outreach
    • Outbound Lead Generation
    • Sales Development (SDR)
    • Outbound Marketing

Technical Skills

  • Hands-on experience with:
    • Apollo
    • Instantly
    • Lemlist
    • Smartlead
    • Woodpecker
    • Similar outreach platforms
  • Experience writing cold email campaigns.
  • Strong Excel or Google Sheets skills.
  • Excellent written English communication.

Nice-to-Have

  • Experience managing large-scale email deliverability.
  • Understanding of:
    • DNS
    • SPF
    • DKIM
    • DMARC
  • Experience supporting B2B SaaS, agencies, or service businesses.
  • Experience collaborating with SDRs or Account Executives.
  • Familiarity with outbound automation workflows and CRM integrations.

What a Typical Day Looks Like

  • Build and refine prospect lists.
  • Launch and monitor outbound email campaigns.
  • Review inbox health and deliverability metrics.
  • Optimize messaging, targeting, and campaign performance.
  • Qualify interested prospects and hand them off to sales.
  • Update CRM records and maintain campaign documentation.

In short: You own outbound email execution—from research and personalization to optimization and lead qualification—ensuring a consistent flow of qualified opportunities into the sales pipeline.

Key Metrics for Success (KPIs)

  • High email open rates.
  • Positive reply and conversation rates.
  • Low bounce rates and strong inbox health.
  • Consistent campaign execution and optimization.
  • Accurate CRM documentation.
  • Growth in qualified outbound pipeline.

Why Join Us?

  • Own the complete outbound email process from strategy to execution.
  • Work with modern sales engagement and automation tools.
  • Directly influence pipeline growth and revenue generation.
  • Performance-driven environment with measurable impact.
  • Opportunities to grow into:
    • Senior Outbound Specialist
    • Sales Development Team Lead
    • Outbound Growth Manager
    • Revenue Operations

Interview Process

  1. Initial Phone Screen
  2. Spark Hire Intro Video (3–5 minutes)
  3. Recruiter Interview
  4. Practical Assessment (Cold Email Sequence Exercise)
  5. Client Interview
  6. Offer & Onboarding

What Happens After You Apply

Right after you apply, you’ll receive an email invitation from Spark Hire to record your Intro Video. This short, self-recorded video is the next step that completes your application and can be recorded whenever it’s convenient for you.

Instead of repeating yourself across multiple screening calls, you’ll introduce yourself once, and your video will be shared with the hiring team. This helps the hiring team evaluate your communication style early, making future interviews more meaningful while reducing unnecessary interview rounds.

Don’t overthink it—you can record your video as many times as you’d like before submitting it. Only your final submission will be reviewed.

Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after submitting your application.

Apply Now

If you’re passionate about outbound prospecting, enjoy writing high-performing cold emails, understand email deliverability, and want to help generate qualified sales opportunities through data-driven outreach, we’d love to hear from you. Apply today and become a key contributor to building a predictable outbound pipeline.

Apply once. Then go straight to the hiring manager.

After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
Unlocked after you apply
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