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Senior Business Strategist

Role overview

Qualifications

  • Practitioner experience in digital marketing
  • Natural relationship builder with client trust
  • Experience presenting strategy to senior decision-makers
  • Comfortable operating autonomously with a high-volume workload

Responsibilities

  • Lead qualification and consultative discovery with inbound leads
  • Collaborate to build data-informed, channel-integrated growth strategies
  • Manage the full process from first contact through client kick-off
  • Contribute to thought leadership and engage in professional communities

About the company

Seer Interactive logo

Seer Interactive

Marketing & Advertising

Seer Interactive is a digital marketing agency that relentlessly pursues buried truths in big data, sets fire to assumptions, and builds inspired communities from the ashes. With Services ranging from SEO, PPC, Paid Social, Analytics, Creative and Data Strategy, we leverage audience research and big data to find valuable insights at scale to solve our clients biggest business challenges. As a digital marketing agency, Seer values the person behind the search and aims to help them find the answers they’re looking for when they need them most. Established in 2002, Seer is an agency that knows when people of common passion are brought together, anything is possible—online and offline. With offices in Philadelphia and San Diego, our team of digital marketing consultants is made up of knowledgeable, risk-taking individuals that believe wholeheartedly in data-driven decision making. We build tools, host webinars and create resources to help you, your business and your audience. You can find out more about our company, keep up to date on industry updates and more at www.seerinteractive.com.

Company details

Company typeSME
IndustryMarketing & Advertising
Company size201 - 500

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Job description

Seer Interactive is a digital marketing consultancy that harnesses compassion, data, technology, and AI to make a mark on our communities—our coworkers, our clients, our industry, and our neighbors. We relentlessly pursue (and share) the truth, bringing together millions of data points from quantitative and qualitative sources, enhanced by responsible, human-centered AI. Our purpose is to unlock potential across these communities, envisioning a world where doing the right thing is intuitive and informed.

At Seer, we see AI as a catalyst for innovation, collaboration, and creativity. Regardless of your division or discipline, leveraging AI is a core part of how we deliver smarter, faster, and more strategic outcomes for our clients. Our AI Council drives company-wide integration by focusing on education, purposeful implementation, and continuous learning — ensuring that AI is embedded in how we think, operate, and grow.

If you’re ready to uplift others, challenge your ego, commit to the truth, and be better than yesterday—keep reading.

Seer is a remote-first agency and a Certified B-Corp, with team members across the country. If an office environment is more your style, this position can also sit in our HQ office in Philadelphia. We can only consider candidates based in the US who can work continental US-based hours.

The Role: If the idea of dialing for dollars makes you want to close the tab, keep reading. This role isn't that. You're a digital marketing practitioner who has spent years building strategies, presenting to executives, and making the case for how channels work together to drive business outcomes. You've been selling your expertise all along but you just never called it sales. At Seer, you'll take that instinct and apply it to one of the most intellectually honest growth practices in the industry: building (inbound) relationships with major brands, figuring out which ones we can actually help, and building the strategy to prove it. 

Role Highlights

Lead Qualification & Consultative Discovery

  • We have a pipeline of 600+ inbound leads annually, your job is to ask the right questions, get to the truth quickly, and be just as willing to disqualify a lead as you are to close it
  • Run discovery calls with Fortune 500 marketing teams to understand their business challenges, channel mix, digital maturity, and what success actually looks like for them

  • Strategy & Pitch Development

  • Collaborate with divisional experts across SEO, Paid Media, Analytics, and Creative to build data-informed, channel-integrated growth strategies tailored to each prospect
  • Lead pitch presentations and proposals for prospects up to the C-suite that show exactly how Seer can move the needle
  • Negotiate and finalize contracts with legal guidance when deals are ready to close

  • Pipeline & Client Handoff

  • Manage the full process from first contact through client kick-off, ensuring every new partner is a strong values and capability fit before anything is signed
  • Deliver a seamless handoff to account teams so every new client relationship starts on solid ground

  • Thought Leadership & Community

  • Contribute to the Seer blog, speak at industry events, and engage in professional communities to build Seer's brand and surface new business conversations organically

  • Essential Skills
  • You have practitioner experience in digital marketing. You understand how SEO, paid media, analytics, and other channels interact to drive business outcomes, not just how one channel works in isolation
  • You are a natural relationship builder who has spent your career earning trust with clients or stakeholders, not a stranger to a high-stakes conversation
  • You have experience presenting strategy to senior decision-makers and can translate complexity into clarity for a VP or CMO audience
  • You are comfortable operating autonomously with a high-volume workload and bring structure and discipline to your own pipeline
  • You are data-driven, you use numbers to qualify, build your case, and sharpen your approach over time
  • You feel energized by the consultative side of client work, you want to solve real problems, not pitch from a script
  • You are comfortable with ambiguity and can make good decisions with incomplete information
  • You have experience working with AI tools to accelerate research, analysis, or strategy development  and you're always looking for ways to work smarter
  • Bonus!
     
  • You have a background in Client Engagement, Account Management, or a client-facing strategy role and have been responsible for organic account growth
  • You have experience in a digital agency environment where you've pitched or contributed to pitches for new clients
  • You have familiarity with tools like Pipedrive, HubSpot, or LinkedIn Sales Navigator
  • You have hands-on channel experience in more than one discipline (e.g., SEO + Paid, or Paid + Analytics)
  •  

    This might not be the right role for you if
  • You thrive on cold outreach and commission-based incentives, this role is 90% inbound with a full salary and bonus, not a commission structure
  • You specialize deeply in one digital marketing channel but haven't had to make the case for how channels work together
  • You prefer to stay in execution mode and aren't energized by client-facing conversations or the business side of the work
  • You need a highly defined playbook to follow: this role requires judgment, curiosity, and comfort with figuring things out in real time
  • Saying "no" to a potential client feels like failure, here, disqualifying the wrong-fit lead is part of doing the job well
  •  

    30/60/90

    First 30 Days — Learn

  • Immerse yourself in Seer's pitch process, service offerings, and the types of leads we work best with
  • Shadow discovery calls and strategy presentations to understand how the Business Strategy team qualifies and wins business
  • Begin running your own discovery conversations with inbound leads under guidance

  • 60 Days — Build

  • Independently own the full discovery process on a set of inbound leads from first call through proposal
  • Build your first pitch collaboratively with a divisional SME and present it to a real prospect
  • Develop your working understanding of when to push forward and when a lead isn't the right fit

  • 90 Days — Lead

  • Owning your pipeline end-to-end with a clear handle on close rate, average deal size, and time-to-close
  • Contributing intelligence back to the team on patterns you're seeing  what kinds of leads convert, what objections come up, what the market is saying
  • Tracking toward a $2M annual revenue target from inbound leads
  • Ready to apply? Ditch the cover letter — we don’t need it. We’d rather see your AI chops. Use our Marketing Career AI Self-Assessment GPT to find out where you land on the AI marketing maturity curve and share your results with us. Our team is excited to read your application responses and will be using them to help determine who we’d like to meet with!

    Have questions about recruitment at Seer? Check out our Custom GPT: Guide to Talent Acquisition at Seer to drop in your questions! You can ask it anything about our hiring process, and how to best prepare for an interview with us.

    As a B-Corp Certified organization, we are committed to creating an inclusive environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    Not ready to apply but want to keep in touch? Stay connected via our monthly Career Update newsletter! We'll share curated content on Seer, open roles, industry insights, career advice, events you don't want to miss, and more (so you never miss a beat).

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    Marcus Rivera

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